Get registered for the ASTA Expo 2025 at the Raleigh Convention Center: https://geni.us/ASTA2025
Don't get to the end of this year wishing you had taken action to change your business and your life.
Click here to schedule a free discovery call for your business: https://geni.us/IFORABE
Don't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2025
Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.
Click here to schedule a free demo: https://info.shop-ware.com/profitability
Make sure you mention: CTISUMMER to get FREE data migration!
Transform your shop's marketing with the best in the automotive industry, Shop Marketing Pros!
Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingPros
Shop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.
Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into one sleek, digital platform.
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In this episode of Changing The Industry Podcast, Lucas and David welcome Brandon Crusha of AutoText.me. Brandon shares his extensive background in the industry, emphasizing the crucial role of communication and digital inspections in auto shops. The conversation also explores a debate with a fellow shop owner regarding the ethics and perceptions of high repair quotes, highlighting the importance of transparently presenting all findings to customers. Additionally, David and Lucas passionately discuss healthcare parallels, stressing the significance of comprehensive checks and open communication.
00:00 Switching Dilemma and Solutions
07:40 Comprehensive Car Inspection Importance
10:50 Exorbitant Service Costs Criticized
20:40 "Medical Procedure Discussion"
21:29 Jaundice Incident: Lack of Advocacy
27:21 Dealer Mentality: Cutting Loose Technicians
36:29 Rant on Air Filter Costs
39:53 "Achieving Revenue with MAP Standards"
44:26 "Automated Client Follow-up Strategy"
48:27 "Dirty Mike's Funniest Clip"
55:57 Unexpected Emotional Reaction Test
01:02:38 Outdated Treatment Shortened Her Life
01:06:42 Affordable Direct Lab Testing Service
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