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August 12, 2025 19 mins

You know what you want your podcast to do for your business, but does your audience? Today’s episode is part of a series all about turning your podcast into an evergreen marketing machine. In this episode, I’m breaking down how to use CTAs (Call To Actions) to drive your content and grow your business. 


This is part 2 of our series on Turning Your Podcast into an Evergreen Marketing Machine.


Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com


Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.


Find it Quickly: 

CTAs and how they drive your content (0:38)

3 types of CTAs to consider (2:50)

Using CTAs in your podcast episodes (6:37)

Offering education with CTAs in Clocking In (8:08)

Selling products with CTAs in Clocking In (10:23)

Promoting programs with CTAs in Clocking In (11:53)

Growing a service-based business with CTAs (14:04)

Audit your last five episodes (16:22)



Mentioned In This Episode: 

Let's Connect: gaffincreative.com/contact

Episode 176 Mic Check Retreat Roundtable: gaffincreative.com/176-mic-check-retreat-roundtable-real-advice-from-seasoned-podcasters

Episode 172 Why Successful Women Entrepreneurs Don’t Do It All Themselves: gaffincreative.com/172-why-successful-women-entrepreneurs-dont-do-it-all-themselves-hiring-a-producer

Episode 158 How To Handle Guest Communication As A Podcast Host: gaffincreative.com/158-how-to-handle-guest-communication-as-a-podcast-host

Episode 154 What You Should Know Before You Launch A Podcast: gaffincreative.com/154-what-you-should-know-before-you-launch-a-podcast

Mic Check Society: gaffincreative.com/mcs

Instagram: instagram.com/hayleegaffin


Review the Transcript: https://share.descript.com/view/zCLkHEdkmxH


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