Coaches on a Mission

Coaches on a Mission

Coaches on a Mission is the podcast to listen to if you're a values-driven coach and you want the freedom, confidence, and impact that comes with a prosperous coaching business. Dallas Travers' podcast offers real-time coaching sessions with real life coaches who want proven strategies to bring in more clients, launch fantastic courses, expand their team and build their lists. Whether Dallas coaches volunteers through their blocks, or she slips into the client chair to be coached by a special guest, each episode features tangible strategies and essential inner work to help you stop struggling and start making a real difference in the world. If you’re a values-driven coach and you want to make more money and help more people, Coaches on a Mission is the best podcast to take you there.


March 19, 2023 37 min

One thing I say often is that you cannot build a business with free stuff you find on the internet. 

That includes this podcast - even though every episode is rich with insight and tangible actions… it’s not the same as following a structured, proven, values-aligned path that leaves out all the guesswork. 

Which is why I’d love to invite you to apply to join The Hive. This is a year long mentorship program de...

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Welcome to Coaches on a Mission - The place to be for values driven coaches who want to build a business you’re truly proud of.

Today, we’re going to talk about how to price your offers.

“What should I charge?” is one of the most common questions coaches ask me.  And if I’m being honest, I don’t see a lot of people bringing real intentionality to their pricing structure.

Instead, they just charge what they...

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Inside The Hive, we practice The Ripple Effect System which is all about building your business out in layers so you can gain true traction, make more money, and feel less stress.

The system starts with finding clients, then becoming more visible, and finally scaling with a course, membership, mastermind, or large group program.

My guest today is ready to scale.

Her name is Jolea Payne and she helps social...

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I have to confess that I came into recording this episode feeling really confident about the direction the conversation would take.  And I was completely wrong.

My guest is Amanda Meri who helps two very different groups of people.


Inside her Gut Healing Academy, Amanda helps folks reverse their chronic illness by healing their guts.


The second group Amanda serves doesn’t struggle with chronic illness.  ...

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Hey all my life coaches, authenticity coaches, health coaches, confidence coaches, everybody out there who’s really good at listening to your client and offering up custom tools or insight that completely transforms their lives… this episode is for you. 

Because I’m willing to bet that you haven’t given much thought to your signature process because no two clients are the same and no two coaching sessions lo...

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February 12, 2023 58 min

My guest today is Jennie Nash who is the founder and CEO of Author Accelerator, a company that trains, certifies, and supports book coaches so they can help writers do their best work. 

I invited Jennie to the show for many reasons. 

First, she has really mastered the art of delivering as a coach and course creator.  Her Author accelerator program truly is unmatched. We are lucky enough to have a litt...

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Grab your tissues folks, because today’s episode is a bit of a tear jerker! ​​​​​​​


I’m in a bit of a crying mood these days, so we’re rebroadcasting one of my all time favorite episodes. ​​​​​​​


I am so impressed with Angela Vorpahl, today’s guest. She brought so much clarity and vulnerability to the episode, I know her struggle is something that most of us wrestle with. So, it was just an ...

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January 29, 2023 42 min

I am so proud and excited to introduce you to this week’s guest. She’s Alli Ball, a course creator, coach, consultant and mentor who I have had the pleasure of talking to nearly every Monday morning for the last 3 years. 

Alli is also my accountability partner.  

We were both a part of the same mastermind back at the end of 2019.  

Even before we met in person, Alli agreed to weekly accountabil...

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January 22, 2023 37 min

 Do You Ever worry that your email list hates getting emails?


 It’s a valid question, I suppose. Yet, everywhere we turn, we hear how important list building is if you ever want to expand beyond 1:1 coaching. In fact, our last episode was about this very thing.


 But what if your target audience just doesn’t dig email? Maybe they're the texting kind or just too darn busy to pay much attention to thei...

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 Let’s talk about the #1 thing standing between you and all the clients you want. 

It’s your list. 

Sometimes the answer to finding more clients is to build your list.  

And that’s the truth for my guest today. 

Michelle Cox who has a very clear vision about where she wants to take her business.  

That vision looks like: 

—8-10 private clients

—1-2 VIP Days each month

—1 small group and mayb...

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January 8, 2023 45 min

 This episode is really special to me because I’m saying goodbye to The Hive’s beloved Client Success Manager - Kyley Cienfuegos.  

Kyley and I have worked together for about a decade and it just felt super important to me to bring her on the show to honor her. 

We also wanted to take you behind-the-scenes so you can understand why she’s making a move after all these years. Plus we’re going to break down what...

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December 29, 2022 1 min

 We’re off this week, but I wanted to drop in quickly to let you know that we’ve opened up enrollment for client surge in case you missed enrollment before the holidays and now you’re kicking yourself a bit. 

Client surge starts on January 13th and in case you’re deep in FOMO-ville, I want you to have one more chance to enroll.  

Go to now to do that.  

So, let me share a coup...

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December 11, 2022 42 min

Today’s episode is a special one because we’re going to tackle the most common question I get asked...which is, “how can I find more paying clients?”  

But I’m not going to answer that question for you. Instead, I’ve invited four coaches, just like you, to do it. 

We first aired this episode back in 2020 but I wanted to bring it back because enrollment for client surge is now open.  Class begins on Ja...

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Let’s talk about what the heck to do at the end of a sales call when a potential client says.. “Maybe, let me think about it.”

A couple of days ago we talked about the importance of really centering the client which means presenting a clear invitation at the end of every single sales call. 

The intention is to give the client the dignity of their own process and, truthfully, some people need time. Whe...

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December 6, 2022 21 min

We are here today with another mini lesson in honor of Client Surge enrollment doors being open. You can grab your spot now for our January cohort at

Today I want to jump on my soapbox again because it's just so important and a total game changer. 

If you are a values-driven coach and you find that you don't quite feel like yourself when you're selling, I’m here to tell y...

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December 4, 2022 18 min

We've got a fun week ahead of us because I’ll drop a few bonus mini lessons this week in honor of open enrollment for Client Surge. If you're a values driven coach and you want a clear path to more clients (without complicated strategies or sketchy sales tactics) Client Surge is probably the solution that you've been seeking. 

So you can check out the program at 

What is ...

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November 27, 2022 55 min

Today we’re going to simplify the course creation process. 

My guest is Julie Artz who finds herself in a bit of a funky place in her business…

Julie is a book coach who serves social and environmental justice-minded story geeks who understand that books change lives with a combination of craft knowledge, industry smarts, strategic planning, and tough love.

Julie is extremely busy with a waitli...

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Last week, I worked with Erin Young to uncover an authentic way to convey her marketing message without creating confusion or compromising authentic connection. 

And, we referenced the work of Marisa Corcoran quite a bit during our conversation.  In particular Marisa’s super smart approach to storytelling in your copy. 

She calls it The Story Strip Down and it’s a method I rely on quite a bit. 


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Today’s episode will help you leverage two important marketing skills. 

Narrating + Story telling.

That’s what my guest, Erin Young discovered when we dove into her Signature System to uncover the simplest and most compelling way to convey her message in her marketing.

Now I know that narrating and story telling sound like they’re the same thing, but they’re different in this context. 

Narrating occurs ...

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Today is the day you and I are finally going to launch that Youtube channel we’ve both been thinking about.

My guest is Malasia Johnson whose superpower is helping creators build a life they want and entrepreneurs become known on YouTube. 

Malasia and I got right down to business because… 

Selfishly, I’ve always wanted to be one of those coaches with a beautiful weekly longform youtube series shot in HD wi...

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