CIP - S2 - 051 - The Plug-and-Play AI System That Transforms Coaches Into Email Marketing Machines with Nick Krem

Most coaches are using AI incorrectly, and it’s costing them sales. The truth? Smart coaches treat AI like a business partner, not just a content machine. They use it to drive conversions, scale email marketing, and maintain a steady revenue flow.

In this episode, Tom talks with Nick Krem, co-founder of the AI Real Estate Institute, about a plug-and-play AI system built for coaches. Nick shows how he combines ChatGPT and NLP (Neuro Linguistic Programming) to write emails that double engagement, create landing pages that convert, and grow lists without the overwhelm.

If you have ever felt stuck trying to keep up with email marketing, this episode gives you a clear, simple system you can put to work right away.

You’ll Learn How To:

• Repurpose ChatGPT for landing pages, copy, and client follow-up
• Write high-converting emails using the NLP Messaging Formula
• Pick the right email platform for growth and deliverability
• Build and scale your list with webinars, ads, and AI-powered prompts

What You’ll Learn in This Episode:

• (00:57) Meet Nick Krem and his AI method that boosted his email open rates
• (03:58) How to stop wasting time and start using AI for revenue
• (05:31) What NLP really is and why it matters in marketing
• (06:34) Why Nick chooses ChatGPT over Gemini, Claude, or Perplexity
• (07:32) How to plug NLP into ChatGPT for better results
• (09:04) The NLP Messaging Formula: Pattern Interrupt, Deletion, Authority, Generalization, Distortion/Frame, Call to Action
• (10:32) How to use the NLP messaging format
• (13:50) Apply the NLP messaging formula in every email, even testimonials
• (15:18) Nick’s go-to email platform for coaches
• (17:18) The “95-5 Rule”: Let AI do 95%, but polish with your expertise
• (18:46) Building email lists with webinars, ads, and ChatGPT collaboration
• (20:06) How to use ChatGPT projects + custom GPTs with uploaded transcripts and trainings
• (22:51) The difference between custom GPTs and projects
• (24:08) Applying NLP framework to landing pages with Go High Level + R&D
• (26:43) Simplicity scales: one page, one CTA, massive action
• (28:00) Treat ChatGPT like an employee

Who This Episode is For:

• Coaches who feel overwhelmed by the flood of AI tools
• Entrepreneurs who want to scale email marketing without burnout
• New coaches looking to hit their first six figures with AI + simple systems
• Anyone curious about combining NLP, AI, and proven marketing frameworks

Why You Should Listen:

Instead of chasing the next AI app, learn how to use one system, one formula, and one page to scale. Nick’s NLP framework and AI prompts have helped coaches double email open rates and cut writing time from hours to minutes.

If you’ve been trying to figure out how to make AI practical and profitable in your business, this episode is your blueprint.

Connect with Nick Krem:

• Website: https://krem.ai/ 
• LinkedIn: https://www.linkedin.com/in/nick-krem-84459b168/ 
• Instagram: https://www.instagram.com/nick_krem/ 
• YouTube: https://www.youtube.com/@nick_krem 
• Facebook: https://www.facebook.com/nick.krempasky/