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September 4, 2025 41 mins

Most coaches think that making money equals understanding money. The truth? That’s the fastest way to lose it. The same financial mistakes that keep employees broke are quietly destroying entrepreneurs as well.

In this episode, Tom Krol pulls back the curtain on the exact wealth training he normally shares only with high-level private clients. He breaks down the T-4 Freedom Formula, an uncommon system that shows you how to build lasting wealth, protect yourself from the five biggest wealth killers, and finally stop trading income for freedom.

If you have ever felt like you’re making more but not really moving forward, this training will change the way you think about money forever.

You’ll Learn How To:

  • Understand the real difference between success and wealth
  • Stop “saving” and start investing the right way
  • Apply the T-4 Freedom Formula (Taxes, Tithing, Table, Take) to your finances
  • Avoid the five biggest traps that wipe out entrepreneurs (debt, taxes, legal, health, and divorce)
  • Use the 50-20-20-5-5 rule to build generational wealth

What You’ll Learn in This Episode:

  • (00:46) The hidden factor that takes more coaches out of the game than anything else
  • (03:30) The $1,000 tip challenge that jumpstarts your financial journey
  • (04:32) Success vs. wealth: why they are not the same thing
  • (05:57) The real definition of success: getting closer to your ideal life and sleeping peacefully at night
  • (07:10) Why wealthy people never trade a good night’s sleep for more money
  • (08:15) What generational wealth really means
  • (11:31) The rich invest while the poor just save and hustle
  • (13:56) Assets and liabilities defined
  • (15:17) The mindset shift from cash flow to net worth
  • (15:58) Why selling assets is usually your biggest financial loss
  • (16:32) The real driver of wealth: compound interest
  • (17:30) Why being a good steward of money always leads to being trusted with more
  • (19:53) The myth of passive income with rentals or Airbnbs
  • (20:13) Why “do what you love” is terrible advice
  • (21:06) Step one of T-4: Start measuring your net worth
  • (22:37) The T-4 Freedom Formula explained (Taxes, Tithing, Table, Take)
  • (23:27) Step 2: Stop saying “my money”
  • (23:55) Step 3: The 6,000-year proven habit all wealthy people share
  • (24:49) The “T4 Freedom” breakdown: the five wealth killers
  • (25:20) Why playing games with the IRS will ruin you
  • (26:42) Tithing as a principle for prosperity
  • (27:53) The importance of “tabling” money instead of budgeting
  • (29:10) The 50-20-20-5-5 wealth allocation rule and how to apply it
  • (31:22) Why owning your real estate debt-free is the ultimate wealth move
  • (34:45) Gold and Bitcoin as hedges, not investments

Who This Episode is For:

  • Coaches who are making more money but still feel stuck financially
  • Entrepreneurs who want to build wealth instead of just income
  • Anyone who wants to protect their business and family from the five wealth killers
  • Business owners ready to scale without risking it all

Why You Should Listen:

Income is great, but real freedom comes from wealth. Tom Krol’s T-4 Freedom Formula shows you the timeless financial principles that the wealthy live by, and how to apply them to your own business today.

Resources:

  • Apply now for Coaching Inc.’s private mastermind at coachinginc.com   
  • Join us in Nashville on October 27–29 for the only room where 100 of the top coaches, consultants, and creators will be building a
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