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We spent over $60K on marketing this quarter — let's break down what we got for it. From lead flow to revenue, we share exactly our KPIs and dive into how our Q1 marketing played out — what worked, what didn't, and which channels actually brought in deals.
This episode is all about managing cash flow in your business, tracking the right metrics, and making smart decisions whether your account is stacked or money is tight. Tune in to hear why tracking your metrics changes everything about your investment strategy and what we're planning for Q2!
Topics discussed:
The top marketing mistake investors make (03:05)
Dylan’s KPIs and marketing breakdown (04:44)
How metrics change as your business grows (10:31)
Mike and Dan’s Q1 metrics (11:58)
Marketing challenges and insights (13:21)
How cash flow impacts your investment decisions (16:48)
Investment and marketing strategies for quick cash (18:47)
Balancing investments, cash reserves, and lendability (22:10)
How to set your business up for long-term success (23:51)
Why lending is a better business than rentals (28:22)
Marketing and metrics trends over the years (31:05)
Learn more about the Collecting Keys SCALE Community! https://collectingkeys.com/scale/
Check out the FREE Collecting Keys “Invest Anywhere” Guide to learn how to find deals in ANY MARKET Completely virtually (this is how we scaled to over a dozen markets)!
https://instantinvestor.collectingkeys.com/invest-anywhere
Follow us on Instagram!
https://www.instagram.com/collectingkeyspodcast/
https://www.instagram.com/mike_invests/
https://www.instagram.com/investormandan/
https://www.instagram.com/dylan_does_deals
This episode was produced by Podcast Boutique https://www.podcastboutique.com
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
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