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March 11, 2025 23 mins

How to Supercharge Your Insurance Lead Gen with Contests | CJ Hutsenpiller

In this episode, Nick sits down with CJ Hutsenpiller, a second-generation insurance agency owner, to discuss a game-changing lead generation strategy: using contests!

If you’re tired of low-quality leads from vendors and want a more effective way to build your client base, this is the episode for you.CJ shares why contests work wonders for lead generation, how to structure your own contest, and the key to promoting it for maximum results. We’ll dive into the numbers behind his strategy and why even “no” responses aren’t wasted. Plus, get CJ’s top tips for following up and converting contest entrants into customers.

Key Takeaways:

- Why traditional lead generation methods may be failing you

- How contests can generate high-quality leads and engage your community

- Simple steps to run your own contest

- The importance of follow-up and nurturing leads for future sales

Ready to take your lead generation to the next level? Tune in for all the details on how contests can work for you!

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