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May 7, 2025 52 mins

In this episode of the Contacts Coaching Podcast, host Justin welcomes Troy Bell, president, CEO, and founder of Black Label Supplements and a healthcare company. Troy shares his remarkable journey from being a multi-sport high school athlete to a collegiate football player and successful entrepreneur. He emphasizes the importance of positive accountability, cross-disciplinary training, and loving what you do. The discussion delves into the benefits of playing multiple sports, the influence of a service mission in Russia on his life, managing 700 employees across multiple businesses, and the nuances of running a high-performance supplement company. Troy also offers valuable advice on nutrition, training recovery, and maintaining balance in youth sports.


00:00 Introduction and Guest Background

00:36 Early Life and Athletic Career

01:55 Coaching and Family Involvement in Sports

02:29 CrossFit and Training Philosophy

03:24 Youth Sports Specialization Debate

07:12 Challenges in Collegiate Sports

12:10 Positive Accountability in Coaching

15:00 Navigating Coach-Parent Relationships

18:14 Impact of LDS Mission on Life and Coaching

21:31 Teaching Selflessness and Living in the Moment

22:31 Embrace the Moment: Advice for Athletes

22:53 Learning from Failure: Entrepreneurial Insights

26:45 Navigating the Supplement Industry

32:17 Balancing Training and Recovery

39:49 Changing Perspectives on Discipline

44:40 Final Thoughts: Do What You Love

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