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March 31, 2025 28 mins

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Feeling overwhelmed by your marketing strategy? In this episode of The SideHustlHER Podcast, I'm breaking down my Q2 marketing strategy and revealing what I'm stopping, starting, and prioritizing to grow my business in a more intentional and sustainable way. If you’ve been feeling stretched thin, overwhelmed by all the platforms, or just tired of doing too much and not seeing results, this episode is for you!

In This Episode, You’ll Learn:

  • Why Vanity Metrics Don't Matter: How I’m ditching the obsession with likes, views, and follows to focus on real connections and sales.
  • Cutting Out What Doesn’t Work: Why I’m letting go of trying to be on all platforms and focusing only on what’s effective for my business.
  • Narrowing Down My Marketing Channels: Why I’m choosing to focus on Instagram and podcasting over all other platforms.
  • Creating A Referral Program: Why word-of-mouth marketing is gold and how I’m incentivizing referrals with cold hard cash.
  • Pitching My Offers Directly: The power of reaching out directly to potential clients rather than relying solely on the algorithm.


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Instagram: @carlidorlynn | @thesidehustlherpodcast

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Website: www.cdcreativecoagency.com

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