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December 17, 2025 4 mins

If you log into your Google Business Profile and suddenly see a big red banner saying your business needs to be reverified… you're not alone.

More and more home service businesses are getting caught up in Google's reverification sweeps. And if you're like most contractors, your Google Business Profile is a lifeline to steady leads and trusted reviews. So when it suddenly disappears or becomes unverified, it's not just a hassle - it's a real threat to your business.

That's why it's important to understand what triggers reverification, how to avoid making things worse, and how to get through the process smoothly so you can get back to showing up in search and maps.

Full text associated with this episode: https://www.footbridgemedia.com/marketing-tips/google-business-profile-reverification-home-service-company


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Podcast by Footbridge Media - A marketing agency with 20+ years of experience exclusively helping contractors and home service providers just like you.

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