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September 17, 2025 6 mins

You did all the hard work to get the lead... and still lost the job. It might not be about your pricing or skill - it could come down to trust. That's where social proof changes the game.

Social proof is people looking to others before making a decision. When a homeowner sees other homeowners trusting you, they're more likely to do the same.

Full text associated with this episode: https://www.footbridgemedia.com/marketing-tips/social-proof-makes-them-pick-your-home-service-business


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Podcast by Footbridge Media - A marketing agency with 20+ years of experience exclusively helping contractors and home service providers just like you.

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