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August 7, 2023 87 mins

EP 22: Industry trends, growth, and business. Competition, breeding, and officiating. Associations, medications, and international governance.

One of the 12 principles of “The Cowboy Way” is “He must never go back on his word or trust confided in him.” The Cowboys promised to answer your questions and in this episode, they make good on that promise. This straight-shootin’ episode comes directly from questions spurred on by previous episodes. 

The Show Rundown

Industry Trends: The Good and Not So Good

The daunting task of getting started

Hottest Topic: Medication use in the industry

Officiating & Judging

How industry growth affects association transparency

  • How associations communicate with members

  • Is it time to consider an amateur division in reining

  • How the horse show business is changing - 

  • Episode to watch: EP 18 with Marnye Langer

Equine breeding business

Is it time to create a true International Governing Body?

  • FEI didn’t work for western discipline of reining

  • International events are being created without one an IGB

  • Looking to other sports as examples

Collegiate Competition

Keep Your Questions Coming

Email questions to exec@cowboyoffice.com. We’ll continue to catalog your questions for our next question and answer segment.

ONE MORE THING

Take the American Horse Council Economic Impact Survey. Your voice matters so use it!

RESOUR

Mark as Played

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