Make ads work for your solo business with Zach Spuckler

Join Zach's Ads Bootcamp here: https://katherinemackenziesmith.com/ads

In this episode of the Do Business Differently interview series, I talk to Zach Spuckler about why investing in Facebook ads to build your list and your business is a great option for solopreneurs because they do a lot of the heavy lifting for you so you can focus on other things.

We also chat about:

👉 Zach's journey to becoming a Facebook ads and marketing expert

👉 Creating a business that revolves around your lifestyle (not the other way around)

👉 The visibility and financial investment that can be scary when it comes to running ads

👉 How ads amplify what you're already doing and create consistency while you focus on other things

👉 How to get started with ads even if you've never done it before

TIMESTAMP:

04:17 Creating a business that supports your life

09:17 The fear of visibility that comes with ads

18:33 How ads help boost organic reach

24:26 Standing Out When Everyone's the Same

27:07 Marketing trends vs true principles

30:26 Using ads to build your email list 

ABOUT ZACH:

Zach Spuckler is the founder of Heart, Soul & Hustle & The Host of the Not Your Average Online Marketing Podcast.As a marketing strategist & launch expert he’s helped tens-of-thousands of entrepreneurs scale their businesses with proven, results-driven strategies. 

With a knack for crafting high-converting challenge launches, evergreen sales systems, and profitable paid ad strategies, Zach has generated millions in revenue for both himself and his clients.Through his consultancy, agency, and membership, Zach has worked with brands and entrepreneurs at all levels - whether they're launching for the first time or optimizing seven-figure funnels. 

He’s well known for his transparent marketing reports and updates and has a deep understanding of what truly moves the needle in digital marketing from his decade in the online space.

Join Zach's Ads Bootcamp here: https://katherinemackenziesmith.com/ads*

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