How to Start a Business After 50 (Even When You're Terrified)

This isn’t just a dream; it’s absolutely possible, no matter what life’s thrown your way. In this episode, I sit down with Michelle Hensley, a woman who lost everything in midlife but rebuilt her world from the ground up (literally with a van and some wrapping paper!). Today, Michelle is the powerhouse founder of the largest mobile gift-wrapping business in the United States, Nifty Package Company, and a coach for women ready to make their own comeback.

If you’ve ever wondered, "Can I really start over after 50?" or felt paralyzed by fear and uncertainty, Michelle’s honest, faith-filled, and practical advice will show you not only how to survive but how to thrive. We talk about overcoming perfectionism, finding your inner strengths (especially if you’ve been out of the workforce), and turning your “everyday” talents into real income and new purpose.

What You'll Learn:

1. The Power of Jumping In Before You’re Ready
   Why sometimes you need to launch before you’ve “figured it all out” and why action beats endless research every time.
2. Resourcefulness Over Resume
   How to use the overlooked skills, resilience, and creativity that midlife women already have to create a successful business or side hustle.
3. Recovering and Reimagining After Loss
   Michelle shares her journey through widowhood and how she rebuilt her identity, career, and income (even when it felt impossible).
4. One Small Step at a Time
   Why daily actions, no matter how tiny, are the secret to progress and growing both your confidence and your business.
5. Monetize What You Love
   Tips for turning what you’re already good at (from gift wrap to hospitality!) into profit, plus how Michelle’s new app is connecting women with real earning opportunities beyond traditional work.

Call to Action:

Ready to rewrite your next chapter and explore how you can start a business, too?
 Discover Michelle’s resources, take her free assessment, or connect for a coaching session by clicking below. 

📕 Resources: 

https://createthebestme.com/ep130 

Michelle M Hensley https://www.michellemhensley.com/ 

Nifty Package Company https://www.niftypackage.co/  

Related Episodes:

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