How adding account management impacted an event production agency, with Cameron Magee

Welcome to episode 137. If you’ve ever wondered when’s the right time to introduce an account manager role into your agency - or how that change might impact the way you serve clients - this episode is for you. I’m joined by Cameron Magee, founder of event production agency avad3, trusted by clients such as Walmart and the White House. He shares with me: Why he waited until 30+ employees to hire a dedicated account manager What changed when Cameron stepped back from day-to-day client contact The growing pains of introducing account management into a production-led culture Advice Cameron would give to other agency owners ready to make the leap We also touch on where the live event industry is going - and why hybrid events might start to feel a bit more like first-class travel experiences. If you'd like to connect with Cameron, you’ll find him most active on LinkedIn: http://www.linkedin.com/in/c-magee or go to the avad3 website: http://avad3.com/ If you want regular tips and updates about how AI is impacting the agency account management role then head over to my website and sign up for my newsletter. That’s where I share tools, training and guest insights to help you strengthen and expand your client relationships. https://www.accountmanagementskills.com