Master Cash Flow Forecasting for Creative Businesses

Think cash flow forecasting is just a fancy spreadsheet exercise? Think again.   In this episode, we’re digging into why cash flow forecasting is one of the most powerful leadership tools in your creative business—and how it gives you permission to plan, not panic.   From knowing when you can afford to hire or invest to making sure you don’t underpay yourself “just in case,” forecasting helps you grow with confidence (and sleep better at night).   Whether you’ve got monthly retainers or variable income, this episode breaks down how to use your numbers to make proactive, strategic decisions instead of reacting to your bank balance.   In this episode, we cover: ✅ What cash flow forecasting actually is (and how it’s different from a budget) ✅ Why forecasting is essential for growth—not just survival ✅ What goes into a good forecast: from starting cash to buffers ✅ How forecasting helps you hire, invest, and pay yourself without the guesswork ✅ When it’s time to bring in a fractional CFO for deeper support   If you’ve ever found yourself saying “Can I actually afford this?”—this episode will help you answer that with clarity.   🎧 Hit play now and see how forecasting gives you more than just numbers—it gives you peace of mind and a path forward.   🔗 Resources & Links Website: https://www.firestormfinance.com/ Instagram: https://www.instagram.com/firestormfinance/ Threads: https://www.threads.net/@firestormfinance?hl=en LinkedIn: https://www.linkedin.com/in/samantha-e-8796b6176/ Newsletter: https://firestormfinance.myflodesk.com/ajmiv1kyt1 📝 Want to see a specific topic on the show? Submit your suggestion here!   📢 If this episode helped you feel a little more grounded in your growth—share it with a friend, leave a review, and help more creatives make confident money moves.