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April 23, 2025 58 mins

Educational attainment has become the new fault line in American politics, creating unexpected coalitions that cross racial boundaries. Research reveals a surprising shift of working-class voters across all demographics toward populist candidates who promise to fight for their interests rather than cater to college-educated elites.

Political researcher Patrick Ruffini, co-founder of Echelon Insights and author of Party of the People, discusses these findings in this conversation with Farrah. Ruffini explains how the Democratic coalition has fractured along educational rather than economic lines, with cultural values becoming increasingly decisive in voting behavior. This analysis shows the disconnect between political elites and mainstream voters, highlighting an underlying optimism among immigrant and working-class communities that starkly contrasts with the pessimism often expressed by college-educated whites.

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Resources 

‘Party of the People: Inside the Multiracial Populist Coalition Remaking the GOP’

Echelon Insights   

The Intersection  

Growth and Opportunity Project Report  

David Shor's Diploma Divide Hypothesis  

Political Inequality in Affluent Democracies: The Social Welfare Deficit   

What if the US Were a Multi-Party Democracy?  

 

Our Guest 

Patrick Ruffini is a founding partner at Echelon Insights, one of the most widely recognized public opinion and strategic research firms in the United States. 

Patrick is the author of ‘Party of the People: Inside the Multiracial Populist Coalition Remaking the GOP,’ called “the book that predicted the 2024 election” by The New York Times and ranked as a Best Book in Politics by the Wall Street Journal.  

An expert in political realignment and demographic trends, Patrick is a prolific speaker, writer, and political commentator. He has offered on-air analysis, including on election nights, for CNBC, Fox News, the BBC, and NPR and written for The New York Times, the Wall Street Journal, Time, The Atlantic, and Politico, among others. 

Patrick has led hundreds of strategic communications, survey, data analytics, and focus group projects for Fortune 500 companies, leading foundations and advocacy groups, and political campaigns...

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