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April 1, 2025 29 mins

Rebecca Dutcher, founder of Red66 Marketing, joins Curve Ahead to share how she's grown her web-first agency by 150% since 2020 while increasing profitability with a smaller team. After 15 years in agencies, Rebecca launched Red66 to help B2B companies build smarter digital marketing foundations and has scaled to a 13-person team in just eight years. In this episode, discover why websites remain the foundation of effective B2B marketing, how AI is changing content creation and search behavior, and why short-form video and authentic brand visibility are essential in today's buyer's journey. Rebecca also reveals how she's used EOS and people-first leadership to build sustainability without sacrificing culture or profitability. Whether you're running lean or building a team, this episode offers valuable insights from a marketing leader who's stayed ahead of digital trends

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