Decision Points E53 - Navigating Family Business with Riz Sunderji of Sleeptronic

Running a family business is a balancing act of tradition, vision, and relationships—and Riz Sunderji knows it well. As the President of Sleeptronic, a family-owned mattress manufacturing company that delivers “high-quality mattresses at a great value,” Riz has spent his career blending innovation with the legacy of a multi-generational business.

In this episode of Decision Points, hosts Doug Hudson and Scott Wood sit down with Riz to explore the ups and downs of running a family business. Riz takes us through the origins of Sleeptronic, the family’s migration to Texas, and the transformative decision to implement the Entrepreneurial Operating System (EOS) for growth and alignment.

From succession planning to innovation in mattress technology, this conversation touches on the big questions facing family businesses today. Riz also shares his insights on maintaining quality control, teaching the next generation the value of hard work, and building a legacy that’s much larger than just one person.

Whether you’re leading a family-operated business or are simply curious about how these enterprises navigate growth, relationships, and challenges, this episode is packed with practical lessons and thought-provoking ideas.