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October 29, 2025 44 mins

Ashleigh Cook, CMO of RainFocus, is joining Deconstructing Data on October 16 to break down how modern marketers are unlocking the power of first-party data, personalization, and AI, especially when it comes to event strategy.


Ashleigh has built and scaled global marketing programs that actually move the needle.


Her approach is rooted in data, driven by strategy, and focused on impact. From demand gen to client marketing, she knows what works, and how to prove it.


In this episode, we’ll dive into:


1. Customer Intelligence: Leveraging First-Party Data Smartly

2. Event Personalization: Enhancing Customer Experience Impactfully

3. AI and Marketing: Transforming Engagement and Strategy

4. Tech Stack


If you’re in B2B marketing or working on event strategy, this one’s for you.

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