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September 3, 2025 17 mins

For years, we’ve been told that retiring business owners would flood the market with companies for sale. The truth is that most of them are holding on longer and for good reason.

In this episode, Ed Mysogland shares market data that explains why owners are staying put. He explains the investment math influencing their choices and the costly mistakes made when they stop reinvesting in their business. Ed has advice for buyers, sellers, and advisors who are keen to preserve business value in a slow-moving market.

 

In this episode, you will:

  • Understand why business owners are no longer retiring at 65

  • Learn a realistic timeline for selling a business

  • Maintain reinvestment to protect business value

 

Highlights:

(00:00) Meet Ed Mysogland

(02:32) What is the silver tsunami?

(04:43) Why business owners are reluctant to sell

(08:54) Reinvesting in the business to keep its value

(12:41) Advice for buyers, advisors, and owners

 

Resources:

Rethinking the "Silver Tsunami”: https://www.linkedin.com/pulse/rethinking-silver-tsunami-ed-mysogland-hxbwe/

 

For past guests, please visit https://www.defendersofbusinessvalue.com/

 

Follow Ed:

Connect on LinkedIn: https://www.linkedin.com/in/edmysogland/

Instagram: https://www.instagram.com/defendersofbusinessvalue/

Facebook: https://www.facebook.com/bvdefenders

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