Demand Gen Daily

Hosted on Acast. See acast.com/privacy for more informatio...

As an Amazon seller, you're always looking for ways to grow your business, but scaling can be challenging. Most Amazon sellers are selling five or fewer products, which limits their earning potential. To truly break through the earning barriers and succeed on Amazon, you need to scale your business.

So, what does it mean to scale on Amazon? Scaling means expanding your product range, increasing your sales volume, and building a ...

In this episode of the Demand Gen Daily Podcast, we discuss the importance of reducing operational costs for Amazon FBA (Fulfillment by Amazon) sellers. Here are the top topics we cover:

- We identify shipping costs, manufacturing costs, and storage fees as the three big expenses that need to be minimized.

- Advising against shipping by air and recommend partnering with a third-party storage facility to reduce storage fees.

- Emphasiz...

If you're considering selling on Amazon, product research is the most important step in your journey. In this post, we'll discuss why Amazon product research matters and provide you with four key takeaways to help you launch a successful product on Amazon.

Emotional attachment to a product idea can be detrimental.

One of the biggest mistakes new sellers make is becoming emotionally attached to a product idea. They may have romant...

Amazon reviews have a significant impact on a product's sales volume. In this Demand Gen Daily podcast episode, Nick and Jayce discuss how to generate genuine ethical reviews the right way. Here are four key takeaways from the conversation:

Request Reviews Compliantly: Amazon provides a feature to request reviews from recent buyers. However, to comply with Amazon's terms of service, you cannot suggest or allude to the possibilit...

Amazon listing optimization is all about tweaking the listing to improve a variety of things including session rates, sales and session duration.

What is an Amazon listing - everything that you as the buyer see on a product page - product images, video, title, bullet points, everything that shows above the fold. Then after that you have A+ content, scroll even further you’ll get to the reviews section.

It’s important to ensur...

When you talk about the 80/20 rule with how to be successful on Amazon, most of your success is going to be determined by which product(s) you choose to launch.

It’s very common for successful Amazon sellers to have gone through the whole process of product attempts/ launches before they find out if the product is successful. We’ve found that for every 8 products a company tries to sell on Amazon, one product out of the bunch wo...

There’s a lot happening in the market place and the economy with inflation and increasing interest rates and we’ve talked about how this is impacting businesses in previous episodes. The thing to keep in mind is that there is always a way to find a strategic advantage to navigating different shifts in the market.

TL;DR: Now is the time to push your advantage - if you have the ability to increase your budgets or take advantage of...