Matt Fanslow discusses the importance of automotive repair shops setting a barometer for the value they provide. He compares this to consumer and professional products in other industries, like lawnmowers and chainsaws, to illustrate differences in quality.
Show Notes
- Comparing lawnmowers and chainsaws (00:01:14)
- Demonstrating value in automotive repair (00:10:46)
- Marketing and communication strategy (00:12:57)
- Setting the barometer through demonstration (00:15:22)
- Utilizing social media and radio for marketing (00:17:34)
- Comparing Products (00:19:44)
- Demonstrating Value (00:20:51)
Thanks to our Partner, NAPA Autotech napaautotech.com
Email Matt: mattfanslowpodcast@gmail.com
Diagnosing the Aftermarket A - Z YouTube Channel HERE
Aftermarket Radio Network: https://aftermarketradionetwork.com/
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