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October 9, 2025 45 mins

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If your business looks great on paper but still feels heavy, frantic, or out of control, you’re not alone. In this conversation with agency operations expert Melissa Morris, we explore what happens when strong systems meet outdated thinking.

We explore why success built on survival mode will always lead to burn out and how upgrading your thinking foundation can transform not just your business, but your life. 

Listen in if you’re ready to stop spinning and start creating what you set out to build.


Learn more about Melissa & Agency Authority:

Website

Her previous episode:  Get Off the Hamster Wheel with Melissa Morris

Learn more about Carla:
Website: https:/www.carlareeves.com/
Connect on LI: https://www.linkedin.com/in/reevescarla/
Connect on Youtube: https://www.youtube.com/@differentlythepodcast

Go to https://carlareeves.com/free-class to get The Class schedule, sign up, and/or pass it on to a friend. Each month is a new topic. Come hang out and learn with us for FREE!

Book a Complimentary Strategy Call with Carla: https://bookme.name/carlareeves/strategycall

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Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
SPEAKER_00 (00:00):
A deep change in the way that we live requires a deep
change in the way that we think.
I'm Carla Reeves, and this isdifferently.
Hey there.
Today I'm sharing an interviewthat I did with Melissa Morris
this last week, actually.
She's the founder of AgencyAuthority, and it's a company

(00:23):
that supports busy andoverwhelmed agency owners,
really break free from feelingstuck and burnout.
She is all about puttingeffective systems in place so
you can finally reclaim yourtime, lead a team, and actually
work on your business, not justin it.
We joined forces on LinkedIn forLinkedIn Live to just have a

(00:47):
conversation about what itreally takes to stop just
surviving your business so thatyou can start really creating
the life that you set out tohave when you started your
business.
And so whether you find yourselffeeling weighted by the endless
to-do lists or just knowingthere's got to be a better way,

(01:09):
I think you'll find thisconversation is packed with a
lot of insights.
It was really fun to see howMelissa works on the external
systems in our business and howI support people around the
internal stuff, the the thoughtlife and your belief system and
all those things that also tripus up and get in the way.
And how these two thingstogether can work so beautifully

(01:33):
inside of our business andinside of our life.
So I adore Melissa.
She's been on the podcastbefore, and I'll link that
episode.
It was called Get Off theHamster Wheel.
I'll link that episode in theshow notes.
I hope you enjoy thisconversation.

SPEAKER_01 (01:50):
Hi there.
I am Melissa Morris.
I am the founder and leadconsultant of Agency Authority,
where we help busy andoverwhelmed multi-six-figure
agency owners finally startregaining their time, breaking
through the bottleneck, andbeing able to work on their
agency again and lead a teamthat feels productive and strong

(02:11):
and accountable and all of thosegreat things.
So I have joining me today CarlaReeves.
Carla is the founder ofDifferently and the host of the
Differently podcast.
She has 15 years experiencehelping women do exactly that,
start clearing some mentalclutter, really getting focused,
reminding themselves of what'simportant.

(02:32):
She has some really great toolsthat she introduces and that
helps business owners in thatprocess.
So, Carla, do you want to take aminute to share a little bit
more?

SPEAKER_00 (02:41):
Yeah, thanks, Melissa.
Excited to be here.
Happy Thursday, everybody.
And yeah, gosh, I started thiswork because my life looked good
on paper, but inside I wasstressed and overwhelmed and
like on spinning on that hamsterwheel.
And um yeah, realized that thepower of our thoughts, like we

(03:03):
can have the greatest systemsand we can have the greatest
time management.
And those things are alsoimportant.
But if we're operating on a sortof a faulty thinking system or
an outdated thinking system, itit just will forever keep us on
that hamster wheel and notexperiencing that success that
we and the fulfillment that weset out to create our business

(03:24):
for, for the peace andfulfillment and like all the
things.
And so that's what I'mpassionate about is helping
people really build a solidthinking foundation to then put
those systems on top of so theycan actually experience what
they set out to create in theirbusiness.

SPEAKER_01 (03:40):
Yeah, I love that.
And I think, you know, ourmissions in life are so similar,
but the the work we do and theway we support business owners
and women, achieving that isdifferent, right?
So we are both just firmlycommitted to um living life
purposefully and not feelinglike your business is consuming

(04:01):
you and showing up withintentionality.
And so on my end, we're leaninginto that in like kind of the
business way of what can weimplement operationally?
How do we get you more time?
How do we delegate?
And you bring this just reallyimportant piece of what are the
mindset shifts that need tohappen, right?
How do I need to show uppersonally?
How am I taking care of my mindand my body so that I can step

(04:24):
into that and really own that?
And so we shared, I was sharingwith you right before we got on
here.
Someone mentioned to me, like,you really should just talk
about some of this mindset stuffthat goes on.
And I was like, it's true,there's a lot of mindset shifts.
And then you popped up, and I Iknew you were the person who I
wanted to come on and just shareabout this more because I know

(04:46):
you have such a depth ofknowledge, and I know you've
helped so many people do that.
So let's get started.
So let's talk about you talkabout mind management.
So why don't you tell us alittle bit more about that and
why that matters?

SPEAKER_00 (05:00):
Yeah, so I think mindset is just such an overused
term in our world.
Um, but thought management ormind management is really
exactly what it says.
It's becoming aware first ofyour thoughts and the what is
running in their 2047, becauseit's shading everything that you

(05:22):
do.
Um, and so the first thing isjust becoming aware of what is
circling in your mind all thetime.
Is it helping you move forward?
Is it aligned with your goals?
Is it, you know, is itsupporting everything you're out
to create?
And just and then looking forwhat are the outdated thoughts?
Because in 15 years of coaching,everybody I have coached has
come in with outdated thinkingthat often got created when they

(05:44):
were a child, that we're tryingto run a business, but there's
parts of our thinking that areoperating like an eight or
10-year-old.
And it keeps us over-delivering,over-giving, overextending, or
like just operating completelyoutside of our domain of
responsibility because of theserules and beliefs that we are
just unexamined.

(06:05):
And so mind management is reallyexamining and then having power
and choice to actually shiftthat and rewire and update your
operating system up here tosupport what you're out to
create in your life.
And it has been life-changingfor me and it's life-changing
for my clients.
Yeah.

SPEAKER_01 (06:23):
Yeah, it's really, really powerful.
And I think you're so right.
We can get swept up withthoughts and beliefs and ideas
that don't serve us.
And I think sometimes we don'teven recognize our spinning
around in there and then areultimately impacting how we're
showing up in our business as aleader, and then even as a mom

(06:46):
or a wife, a friend, a spouse, asignificant other, a friend, all
areas of our life, right?
And they all start to blendtogether and work together.
And we have to watch it that ifwhat's going on in our mind is
not in alignment or positive,you know, we have to work to fix
that.

(07:07):
So for someone who is feelingbusy, overwhelmed, maybe they
don't even realize, you know,they're holding on to some old
beliefs or thought patterns thataren't serving them, or, you
know, have an idea.
I I think one that feels easy tomaybe recognize and point out is
an idea that I have to hustleand work really hard if I'm

(07:28):
gonna be successful, right?
Like running a business and afamily, it has to be really hard
or something's gotta give in away, right?
So I think other people, though,have maybe different versions of
that.
Maybe they have maybe it's notthat, but something else that
keeps them stuck and feelinguncomfortable.
So, what are some ways thatpeople can start to even maybe

(07:50):
recognize what they're holdingon to or what's blocking them so
that they can move towardsunblocking it?

SPEAKER_00 (07:58):
Yeah, so the way that I started, and the way I
start with my clients, but likea no when I was a brand new mom
um 20 plus years ago, I wasfeeling like I was losing my
sanity and I started writing.
And so just simply like youdon't have to be a writer, you
don't have to love writing, youdon't have to love journaling.
Journaling and writing is just avehicle to help you access

(08:21):
what's inside.
Um, and so I started writingjust five or 10 minutes a day,
just emptying my thoughts.
And so if you do that for five,seven seven days, just empty
your thoughts, you're gonnastart to see like a landscape of
like what's happening in here,if you're honest with yourself,

(08:41):
you know, like, and you're gonnaget a pretty good picture, like
wow, this is what's happeninginside.
Like, even though life getslooks good on the outside, your
business is moving, a lot oftimes inside we're kind of a
mess, right?
Like we have a lot of angst, wehave a lot of disease.
Um, and so you're just writingfor five or seven days, five

(09:02):
minutes a day, is gonna give youa picture of what's happening
inside.
And then you can kind of go backand like highlight words or you
know, things that show up againand again, patterns, like that's
gonna give you some really goodinsight to start.

SPEAKER_01 (09:18):
This is making me so excited, Carla, because let me
tell you why.
As a very data-driven person andsomeone who even spends their
time where I'm in agencies andI'm businesses, I'm like, what
is the data, right?
Like, how are we gonna figureout pricing?
How are we gonna figure out ifyou need a new team member?
How are we gonna figure out whenyour next client is gonna come

(09:40):
on?
How are we gonna capacity plan?
We're doing all of that on data,right?
And I'm saying, well, let's lookback on trends, let's look at
time tracking, let's look athistorically how long clients
have stayed with you.
And we're looking at that data.
And I think what you said islike so simple, but so profound
is when I'm writing down what'srolling around in my head, it

(10:03):
will bring to light patterns,things I didn't know were in
there, um, trends.
Like you said, maybe there'skind of an ongoing theme that
that's coming up.
And I I have used writing in thepast as well.
I would say it will like ebb andflow how much I feel moved to
write or journal.

(10:24):
Um, I've tried just freestylewhere that idea of, well, you
just have to write.
It doesn't matter what youwrite, but you have to write for
five minutes.
And what's interesting is youknow, that first minute or two,
you're writing, like, I don'tknow what to write.
This is a look at me on mypaper.
And then the next thing youknow, you're like, I feel like
I'm a terrible mom because I wasin a meeting in my paper, right?

(10:48):
And then you're like, wait, whatjust what just happened?
Like what spills out suddenlygets very interesting.
Very interesting.

SPEAKER_00 (10:58):
Well, and for high achievers and entrepreneurs,
like one, you have to get overthat you actually have time to
do this.
Like, I believe you don't havetime not to, like, because
slowing down will help you speedup because of what you just
said, because you're going touncover something that's been
literally robbing your energyand your capacity.
And so if we're taking bettercare of this and what's

(11:20):
happening, we're gonna have moreenergy for all the other things
that you want to be doing.

SPEAKER_01 (11:25):
Yes.
And, you know, again, similarly,I'm seeing like how just like a
lot of the same things we applyto our business, we should be
also applying to our mindset,right?
Like I always tell businessowners, you can't refine a
workflow, you can't automate it,you can't successfully delegate
it until you understand it,until you have to find it.

(11:47):
And I think the same thing here,right?
Get it out.
And now I see, oh, I kind ofhave this idea that uh I'm not
spending enough time with mykids, or I'm not present enough
with my significant otherbecause I'm really distracted,
right?
Okay, I recognize now that thisis something that's swirling

(12:07):
around with me.
Now, what can I do about it?
How do I how do I move throughthat?
So I bet you have some reallygreat tips on those next steps.

SPEAKER_00 (12:20):
Well, and it can even be something like just
noticing that like I see thisall the time with client
journals because my clientsjournal right with me where I
can read their journals, whichis a whole nother topic.
But a lot of times, like justsimilar words will come up, like
you know, hard, like it's sohard, everything's so hard.
And so even just discovering aword that is in your language,

(12:42):
like your thoughts and wordscreate your world.
And so just eliminating a wordfrom your vocabulary and your
thinking can literally start toshift, just make a micro shift,
you know.
Like I eliminated the word busyfrom my vocabulary a lot of
years ago, because I would justnoticed I would always say it.
And then it makes me feelfrantic and sort of in a panic

(13:04):
all the time.
And so if you start to justnotice your language and then
change it, whether it's youspeaking to yourself or you
speaking to others, that canmake a huge impact.
So, yes, I love what you said.
Like, do the writing for five orseven days and then pick one
thing, you know.
And if it maybe it's a word thatyou saw, or maybe it's a pattern

(13:25):
that you saw or a complaint,like something that you're just
complaining about.
Like, how can I address that?
How can I nip that and get thatout of clear that out of my
thinking so there's more spaceand peace and calm up here,
right?

SPEAKER_01 (13:39):
Yes, I had a similar epiphany.
This was a few years ago, and itwas during a particularly busy
season of life, and I foundmyself saying a lot, well, I
don't have time.
Well, I don't have time.
And something clicked for mewhere I thought I'm not making
the time, right?
Like I'm not making the time forthat.

(14:02):
And I need to decide, is it okaythat I'm not making the time for
that right now?
Or is it not okay?
Right.
And if it's okay that I'm notgonna make the time for that,
then just less and release itand say, I'm choosing not to do
that, right?
I'm choosing not to do that withmy time.
And if it is something that isimportant to me, then I need to

(14:24):
schedule it.
And I I need to find where thattime is and I need to let
something else go.
So I've heard before, and we mayhave talked about this, where
you know, this idea of work-lifebalance is a bit of an illusion
that it's never right, I spentthe perfect amount of time with
my family and the perfect amountof time with my friends, and the
perfect amount of time workingon my business.

(14:46):
And we were just so imbalance.
But it's rebalancing, right?
So maybe there is a season whereyour family is needing you more.
Maybe you do have young childrenor an elderly parent who's
needing extra support from youright now.
And that is where more of yourenergy goes.
And then as time shifts, thenmaybe you are in a season where

(15:06):
you're pouring into yourbusiness more because that's
what is needed in that moment.
But we're rebalancing.
But what's important is thatwe're always coming back to
rebalance, right?
So it's the trend.
So in any one day, I may nothave spent the perfect amount of
time here and the perfect amountof time there, but maybe over
the course of a month and twomonths and three months, and as

(15:27):
the whole, have I createdbalance in a life that feels
like it's showing it up in allthese ways?
So I'm curious, do you disagreewith that notion?
Do you um agree with that?
What are your thoughts on that?

SPEAKER_00 (15:43):
Yeah, no, we did talk about that because I always
say, like, ditch balance, go foralignment because of what you're
saying.
Balance is this illusion thatjust I feel like it's a quest
we're on that always, we alwaysfeel like we're failing at
because it's it's not reallypossible, maybe for small blips,

(16:03):
but most of the time things aresort of out of balance.
But if you're taking care ofyour thinking and taking care of
yourself and kind of likechecking in, right?
This writing is sort of achecking in on a daily basis.
You can then be in a lopsidedseason and know that, you know,

(16:23):
instead of just it being in yourhead and spinning and and uh
making it all wrong or making orfeeling like you're failing, you
can manage that and go, you knowwhat, like I may not have all
this time, but I do need somequality time with my family.
Where can I make space for thatinstead of just feeling
regretful later after?

(16:44):
So it's like an ongoing sort ofcheck-in to make sure like, are
things in alignment and wherecan I readjust as needed
ongoingly, like you're saying,rebalance.

SPEAKER_01 (16:55):
Yes.
One of the things that helped metoo to make sure I kept
rebalancing when I am inparticularly busy seasons.
So I am thinking of when my, somy kids are 11 and 9 now, but
when they were babies andtoddlers and you're still sleep
deprived and kind of days startto blur together.
Um, there were days where Ithought, oh, I really just spent

(17:17):
too much time in the office andthey were with the nanny a lot,
or I sent my husband with themall to the park and I stayed
home and I really just shouldhave gone to the park too.
It would beat myself up in thatday.
What I started doing was at theend of every day, um, I think I
might have even used thefive-minute journal for a period
of time with this, but I don'tthink you have to do anything

(17:37):
fancy.
It can be a spiral notebookwhere you're just writing in.
I would, you know, kind of writedown something good that
happened or something thatbrought me joy.
And what I would found isobviously like those moments
with family, with my children,would end up in this notebook.
And so at the end of the day,when I'm like, oh, I should have
just gone to the park instead ofstaying behind to do this, I

(17:59):
would look back through thepages and then I would say,
okay, well, today this is whatthis is just what your life
needed.
You needed to be in yourbusiness today and focused.
But two days ago, you actuallywent to the beach as the whole
family, right?
And four days ago, you had apicnic lunch with the kids in
the front lawn.
And right, and so again, kind ofdata, and it was able to, yeah,

(18:23):
and I could see it clearly,right?
Not in tired and sleepdeprivation and you know,
feeling a bunch of mom guilt.
I could have like written therein my own, yeah, but oh, here's
evidence that I've really beenshowing.

SPEAKER_00 (18:39):
Yeah, because we forget, you do forget, you
forget, and that's like what youjust um showed is like taking
different inventories, right?
We're so good as women at like,oh, we didn't do that, or
looking at the lack ofeverything, right?
Or instead of looking at likewhat did happen, what time did I
spend?
And often it's quality overquantity anyway, right?

SPEAKER_01 (19:03):
Yeah, exactly.
Okay, so you had a three-stepwhen life gets crazy practice.
And I would love to hear alittle bit more about that.

SPEAKER_00 (19:14):
Yeah, so this kind of definitely like emerged the
the three steps.
Um, but it's been something thatI have been practicing in my
writing and in my life fordecades.
Um, but I just realized like,oh, these are the three things.
Um, but the first one is whatwe've been talking about it's
calm and manage your mind.
And so when life is crazy, andit can be this can be an

(19:38):
everyday practice or or just awriting practice, like these
three steps you can take toyour, you know, your notepad.
Um, but the first step is reallyjust empty your brain, like just
literally empty it, like we weretalking about.
Just get out what like thatalone is going to help you feel
better over time.
Um, because we as um busy peopleand women, I think we just have

(20:02):
what, like 60,000 thoughts aday.
Like there's so much in there.
Because it's underestimation forwhatever's working.
Probably it is no, for real.
So just emptying that is goingto be so good.
But my the next step isexpanding your perspective.
So get it out, and then it givesyou some distance from it being

(20:23):
just in here because when it'sin here, it feels big and loud
and scary and confusing and allthe things.
So getting it out, you canactually step back and like have
a bigger, broader view of like,okay, what's important here?
Um, and then you can actuallystart to challenge some of your
thinking and go, is that real?
Is that true?

(20:44):
Is that helping me move forward?
Um, or things like, you know,when you wrote it out, it felt
like this challenge or obstacle,but then you can start to ask
different questions like, isthere an opportunity inside of
this?
You know, who am I called to beinside of this thing that's
happening?
Um, you know, I can't tell youhow many times clients, you

(21:06):
know, something is shifting withtheir team or somebody's leaving
the team and they're likefreaking out and panicking.
And I'll invite them, like, justbe curious, just be curious.
So when you get out that writingand then you stand back, you can
be curious, like, what'shappening here?
Like, maybe it feels bad, butmaybe there's something shaking
out here that is gonna be goodand is is actually helping the

(21:30):
business and helping each of usindividually, even though it
doesn't feel that way at themoment.
So asking different questions,flipping things on their head,
like that's that's where themagic happens and really
expanding your perspective.
And that can also be superhelpful to have a thought
partner in there to help you dothat.
Because sometimes we just get inour, you know, it's hard for us

(21:53):
to break out of our own thinkingbox.
Um and then the third step isaligning your actions.
So when in the second step, whenyou're standing back and looking
at the big picture and asking,like, what is my ideal outcome
here?
Then you can come to align youraction and say what action, what
response, or what inactionaligns with my ideal outcome?

(22:17):
And that is a way to cut throughlike a lot of noise and a lot of
drama and a lot of reactivity.
Like most of us are justreacting to our life instead of
like pausing and intentionallychoosing.
And that's those little micromovements are where you create
like foundational lasting changeover time.

(22:39):
It's so powerful.

SPEAKER_01 (22:41):
Yes.
I I think again, like I justkeep seeing so many parallels
about how this stuff works, likeeverywhere.
Do you know?
Yes.
And I think that's proof that itdoes work, right?
Like this is the process.
So again, like I know when anagency owner is coming to me and
it feels they're like my backend is falling apart, like I

(23:03):
don't know what's going on.
Like I'm just putting out firesall day.
Okay, first let's stop.
Let's just brain dump and I justtake them right down in the
weeds.
Like, because when we can justget very here's a list of all
the things, right?
Like client onboarding feelslike a mess.
I'm still reviewing tons ofslide decks.
Um so and so just isn't takingaccountability in the way I

(23:26):
thought they were.
And I'm totally tied up inmeetings.
Okay, so let's ask somedifferent questions, right?
Like, why does it feel this way?
Why are we finding ourselves inthis situation?
What would feel better?
And now let's work towardsgetting there.
So, and in the way that it'shelpful for them to talk through
that in the business kind ofrealm, I also see, like you're

(23:48):
saying, there's so much power inbeing able to talk through even
some like the internal dialogueattached through that with
somebody else.
Because just like in a very, youknow, kind of workflow and
tactical way, I can say, wait,we're gonna put it in a
spreadsheet and we're gonna putit in clickup.
Why are we doing that?
Like, what's going on here?

(24:09):
And they, oh, I it didn't evendawn on them, right?
They couldn't see the force ofthe trees.
And I think that's probably whatyou're really bringing to the
table, too, through this work isyou can say, hmm, I keep hearing
you use the word hard.
Like I keep seeing this showingup for you.
Let's ask some questions aboutthat.
Let's start reframing that, orwhatever you're noticing that

(24:31):
they're just cruising along.
And again, like they can't seethe forests through the trees.

SPEAKER_00 (24:37):
Yeah, yeah.
It's you know, and it's like itfeels like when you're in that
situation, it feels like I needto change everything out here in
order to feel better.
But there's like when peoplestart to make the changes
inside, it like all of a suddenripples to all of these things
outside, and nothing changed,but their experience of it is

(24:57):
entirely different.
I can't tell you how many timesI've heard that.
Um, so yes, so much power inthat and so much um similarity.
I love that.

SPEAKER_01 (25:06):
Yeah.
Well, and because, like you'resaying too, it all just goes
together, right?
When my brain and my thoughtsfeel overwhelming and out of
control, and I can't recognizelike what I'm just kind of
moving and I'm very reactive.
Well, how am I likely to beshowing up in my business?
I'm gonna be showing up in thesame way, like I'm gonna be
showing up in a lot of likeconfusion and reactivity and

(25:29):
overwhelm and frustration.
And so I think tackling bothends of that is the true way to
move forward, right?
Like, how do we really getsystem and clarity internally?
And then how can we use that todrive clarity within our
business and our team and ourclients?
And then that's where we reallystart getting a lot of success.

SPEAKER_00 (25:52):
That's exactly right.

SPEAKER_01 (25:55):
Okay, and so you have also talked about writing
as a leadership super tool.
So we've, you know, we're tryingto kind of connect these dots
here that um, you know, like yousaid, mindset kind of gets can
kind of get thrown around alittle bit to the point where
it's feeling diluted.
Yeah, right.

(26:15):
And so, you know, I love whatyou're talking about.
Like, let's get intentional,let's get things in alignment.
I love your word, like how youkeep coming back to like making
sure things are in alignment.
And I think we're starting tosee how what's going on in here
and in here is like impactingwhat's going on out here and how
we're showing up as a leader.
So, can you share a little bitmore about how you've worked

(26:37):
with leaders and help them touse some of these techniques to
show up better in theirbusiness?

SPEAKER_00 (26:43):
Yeah, I mean, it's it's so incredible.
Like a lot of times I'll beworking with a leader and they
are like, I just need to getclear.
I just need to get clear.
Like you've probably heard thatso many times, Melissa, right?
So many times.
And I've felt that so many timesmyself.
Yes.
Um, and every time I sit downwith them and they write and
then we talk, they don't needclarity.

(27:06):
The clarity is there.
Often it's a courage issue orsomething else.
Um, but the power of like justemptying their brain.
Like I've had clients who say,like, when they are writing on a
regular basis, they communicatebetter.
Um, I had a leader, uh, she waslike a director, uh, I think she

(27:29):
was VP of Human Resources, andshe had a large team, and she
started just doing five minutesof writing before her meetings.
And like that just was sopowerful for her because she
went in and could lead withgreater clarity.
So, as leaders, I feel like wehave such a great opportunity to
first take care of ourselves inour own mind so that we can show

(27:51):
up and be present and calm andactually lead other people and
show other people how to do thistoo, especially in our world
right now.
Like there's so much change andchange so fast that as leaders,
we need to have tools that keepus grounded so that we can lead
others and be an example forthat.

(28:13):
Um thinking, you know, justthinking bigger, getting out of
your own head.
You know, a lot of most of thepeople I work with are
overthinkers.
Um, and so I and I am too.

SPEAKER_01 (28:24):
I'm like raising my hand on that one.

SPEAKER_00 (28:28):
Writing helps me get out of my head and into my life
and into my business.
Um, and so just that ability tobe more present with your team,
with your leaders, with yourclients, you know, all of that.
Um and I think even justleading, yeah, leading your

(28:48):
clients is a whole nother thing,right?
Um, sometimes you can justunderstand understanding
yourself better and your ownthoughts helps you lead other
people better.
Um, so so much power there.
And I I want you to think aboutit like a um instead of you know
writing or journaling, if thatfeels like that's not my thing,

(29:10):
it's really a tool to navigateyour life.
And so your life and yourbusiness.
Um, and so simply like I oftenwill start my day.
Well, I start my day every daywriting, like personally, but in
my business, I actually willstart my business day with a
little bit of writing because Ican just get out what is on my
brain and then really realizelike what is most important

(29:32):
today, where do I need to shiftso that I can raise my energy
for what I need to do today andall of those things.
So, such a powerful leadershiptool.

SPEAKER_01 (29:43):
Oh, so I'm actually thinking of I I mean, I've
worked with so many agencyowners.
Like, I just keep having moresituations come to mind where
they are struggling with someteam dynamics and inevitably
they're looking at me saying,Melissa, is it me?
Like, am I just not a goodleader?
Am I just not showing up in agood way?

(30:05):
And some sometimes I think itcan be either way, right?
Like, so I'm working with themon the angle of are we giving
your team the tools, theresources, the SOPs, the
checklists, the training thatthey need to truly be
successful?
Like, are we being very clearabout expectations and roles and

(30:25):
responsibilities and getting alot of that in place?
Um, and as we're moving in that,sometimes still inevitably I
find them leaning on, well,maybe I'm just not very good at
making trainings.
I have them, but I'm not good atit.
Or um, well, I don't want tohold them too hard to make sure

(30:46):
clickup stays updated orwhatever.
And sometimes I feel likethey're taking too much
ownership over how their team isshowing up and performing.
And so I'm curious if you haveworked with any business owners
where you've seen that and howcan you how can we help them
guide that, right?
Because I can say, like, no,this SOP looks good.

(31:09):
Like, you know, I think youshould be doing anything like
that.
So, how do we help them start toseparate and not take on too
much ownership for their teamand want to, because I think as
women we can want to do that,and sometimes they're wonderful
team members, they're wonderfulpeople, but how do we help them
navigate when maybe they'restarting to uncover?
Like, I like this isn't workingover here.

SPEAKER_00 (31:34):
Yeah, I mean, there's there's so much there,
but but I think let's just gointo like one tool that I use is
called your domain ofresponsibility.
And so even just sitting downand like writing down, like
making a list of what are the,you know, I actually will have
people like draw a circle, andthen inside that circle is what

(31:54):
you're actually responsible for,right?
And so as a leader, write downthe things that you're actually
responsible for, and then inthat, and then you draw a larger
circle around that and you startto place, and you could help
them do this, Melissa, too, likewith your clients, but right in
that outer circle, like all theother things that they've got
their arms in, you know, like anoctopus.

(32:15):
I think as women, we get ourarms in all kinds of places that
are not ours, and it creates sowreaks havoc for us and for
other people.
And so just kind of having avisual of that can be super
helpful to see like where am Imanaging things that are not
mine to manage?
Um, because there's so manydifferent, I think, um, things

(32:39):
within ourselves that can drivethose different behaviors that
you're talking about.
Like, you know, even someone whohas a belief that like it's all
on me.
Um, you know, I've I've workedwith a lot of clients who feel
like everything is just all onme.
And often they grew up in anenvironment where maybe they
were the oldest child or itliterally was all on them.

(33:01):
Everything fell on them, andthat was true at one time in
their life, but they'reliterally still operating like
that as if they're in thatenvironment now, and it wreaks a
lot of havoc.
And so recognizing that andbreaking like breaking yourself
free of that to say that wasthen, this is now, like, what

(33:24):
kind of environment do I want tocreate now?
And how do I want to feel?
And what is what is going to uhcreate that?
Because it may take a lot oflike identifying those things
and then acting on yourcommitment instead of what you
feel like your knee-jerkreaction is in the moment.
Because a lot of people justwant to step in and take it
over, right?
Myself included.

(33:44):
Um really start to shift thosebehaviors so that you can create
a different way of leading yourbusiness and your team that
frees everybody up.

SPEAKER_01 (33:58):
Oh, I love the two circles because again, like
these are almost data points,right?
Black and white, or if you'relike me and you use colored
patents, it's gonna be inpurples and blues and green and
white.
Um, and I think that's reallyimportant because there is this,
you know, kind of thoughtprocess and truth too, like you

(34:19):
are the CEO, so ultimatelyeverything is your business and
your responsibility and comesback on you.
Yes, but we can't scale withoutlosing our minds if we don't
have support, if we don't havepeople in place who can we can
kind of give some of that tonow.

(34:40):
Yes, if ultimately that personleaves or something happens
there, right?
But they need to be able to holdsome of that for us.
Because if I continue to be thesole reviewer of every task, the
sole updater of Asana, the soleperson who does all of the
things and feels like I have tobe responsible for every
individual's down to the emailand click up task, it's too

(35:06):
much.
And that you can't hold all thatand then be responsible for
that.
So I love that idea of right,this is what I should be, and
then this is what I need to letgo of.
And they need to hold someresponsibility and
accountability for as well.

SPEAKER_00 (35:21):
Well, and that can be really powerful, even around
your marriage and your children,too.
Like I was just working with aclient and she was all over the
place, like managing things withher kids, like just feeling like
she had to be teaching them inevery moment.
Like I was just exhausting her.
So a lot of times we're out ofour domain in all kinds of other

(35:43):
places, too.
So even looking at other placesin your life, those may free you
up to have more energy andcapacity in your business too.

SPEAKER_01 (35:53):
And vice versa.
So smart.
So, what would be a red flagthat I am probably taking
responsibility for things thatare out of my domain?
Business, personal life,otherwise, what would be some
red flags?

SPEAKER_00 (36:06):
You find yourself exhausted all the time, like no
matter what, like no matter whatgreat systems you have and time
management things, like ifyou're doing all the right
things, but you're stillexhausted, there's a good chance
that you're overgiving,overextending, over pleasing,
over-delivering, um, you know,somewhere, one or more of all of

(36:30):
those.

SPEAKER_01 (36:31):
And I I would totally co-sign on that because
I've seen it where I like Imentioned, I'm telling them, no,
the workflows are there, thetool is there, the checklists
are there.
You don't need to continue tohold that.
We we can let that, we can letthat go.
And sometimes it is maybe, youknow, that team member just

(36:53):
needs some more support.
And sometimes the team memberwould be more than happy to hold
it.
The business owner just won'tlet go, like they won't let go
of it.

SPEAKER_00 (37:01):
Yeah, yeah, those are definitely signs of just
kind of surviving, right?
This was the theme of our talktoday.
But surviving your business.
If you feel exhausted, if youfeel like you're just spinning
your wheels and kind of goingthrough the motions in an
autopilot, there's a good chancethere's something inside that's
running you instead of youleading.

(37:23):
And like it's just such a giftto yourself and everybody else
to understand what that is sothat you can shift that.
Yes, amazing, Carla.

SPEAKER_01 (37:33):
I think you have given everybody such amazing
insights, such very practicaltips.
Thank you so much for coming onand sharing all of this.
I know this is so needed.
And I feel like too, okay, it'sOctober 2nd.
We're heading into that time ofyear where it really ramps up,

(37:54):
right?
The holiday rush, the extrafamily demands, the long list of
things that the school wants youto do, and all the Christmas
parties and Secret Santa gifts,and uh, you know, whatever
holiday you um partake in.
I I know this can feel like avery busy time of year.
So, what are some maybe finaltips you can give to anybody who

(38:19):
watches on how they can likementally and practically um get
ready so that they don't findthemselves whipping into the end
of the year feeling completelydrained?

SPEAKER_00 (38:31):
Yeah.
Um, one, I would just say Iwould first envision like, what
do you want the rest of thisyear to look like?
What do you want to feel at theend of this year?
Like if you fast forward to theend of December and you're
looking back, what do you wantto feel, see, and experience?
And like really get clear aboutthat.
And then look at everythingthat's happening and look at

(38:53):
where are the places whereyou're saying yes when you
really mean no?
Because that might be a reallygood place to just start to ever
so slightly like look for thingsthat are so small, because I
think people get scared,especially when it's involves
their people and their lovedones.
Um, but they can be changes thatare so small.
Like I had a client, she hostedfamily dinner, and like it was

(39:17):
starting to just stress her outbecause of the time.
Like it was like, I don't knowwhat time it was, but the time
of day just like created so muchstress for her.
And so we talked about justshifting that.
And so she got in communicationwith her mom and just shifted it
by like a half hour, somethingso small.
And like it just free, I mean,she'd been suffering under that
for months.

(39:37):
So, like, look for small placesthat would just give you some
breathing room because youhaving breathing room is going
to benefit every you andeverything and everybody around
you.
Um, and that writing practice,like just five minutes a day for
seven days, like, or for therest of the year if you want to

(39:58):
get crazy.
Um, and using those three stepsfor like just really what do you
want to create this year for therest of the year?
And then how can you setyourself up to do that with
little like little steps?
Start with one micro step,eliminating a word or saying no,
you know, yeah, saying no whereyou've always said yes.

(40:20):
Simple, simple things.

SPEAKER_01 (40:22):
Yeah, and I found, I think we talked about this too
on a previous conversation.
I would find for myself when Ididn't early on say, okay, what
do I want the holiday season tolook like or right the summer to
look like or whatever?
I would find myself actuallyreally overdoing it because I

(40:43):
would think, oh, there are theseChristmas lights.
Let's go look at the Christmaslights.
Oh, we've got to make cookies.
Oh, and I remember when myhusband was like, How many
Christmas lights do you need tosee, woman?
And I was like, What are youtalking about?
He's like, What if we see likefour sets of Christmas lights?
And I'm like, have we?

(41:03):
And I was just in this like,enjoy the holiday season.
I would pack it in, and then Iwas like stressing my family to
death.
They're like, Can we just stayhome and rest?
And so I thought, okay, right.
So, and then I did it this pastsummer.
Yeah, I did it this past summer.

(41:24):
I'm, you know, started doing itwith the holidays.
And around this time of year, Ilook ahead and say, okay, let's
just find one fall festival weshould go to and a pumpkin
patch.
Like we don't need to go to allof them in a mile, you know,
radius of our home.
What do we want to do forChristmas?
Okay, I wanna we wanna bakecookies as a family.

(41:45):
We um we have this, there's athis event in Orlando called
Ice.
We love to go to.
I'm like, okay, so that's likeour thing.
And then that's that's it.
Okay.
And then I schedule them in andthen I know.
And so when things I'm feelingthat energy and everybody's on
Instagram and all that, oh, theX number of shopping days, and
have you done this?
And you know, and then all theguilt reels are like, are you

(42:06):
spending time to soak it in withyour family though?
And you're like, I don't know,am I?
Um, I can look and go, no, I amright.
Like I am, like I am ready, I'mdoing the right things.
And I just it's like mycheckpoint, right?
Like there it is again, likeright on the calendar.
Nope, I'm doing yet, which isjust a journal.
Like, write it down, like you'resaying, just commit to that

(42:27):
practice.
And I agree, I think it is justso transformative because it's
right there in your ownhandwriting for you to see, for
you to continue to come back to,and it really helps you, like
and it can just help.

SPEAKER_00 (42:41):
Like, we need to get better at just learning to calm
ourselves, right?
To just calm our mind.
So, yes, five minutes can do it.
So powerful.

SPEAKER_01 (42:49):
Uh okay.
So, everybody go right rightnow.
Five minutes.
Five minutes, set the timer.
It's gonna change your life.
We promise it's gonna change ourlife.
Um, Carla, thank you, thank you,thank you so much.
I think you are so wonderful.
I think your presence alwaysjust makes me feel calmer and
more at ease.
Um, so please tell people howthey can work with you if what

(43:11):
they're saying, they're like,yes, I need Carla in my life.

SPEAKER_00 (43:16):
Yeah, so you can go to my website, which is
Carlareeves.com, but I host afree class every month where you
can actually experience writing,like guided writing.
So I'll guide you through thewhole process.
You can experience it foryourself.
I do that once a month.
The next one is on the 16th ofum October.
Um, and then if you want to godeeper, I have a monthly
partnership that's you know, youcan just go month to month where

(43:38):
we just get in a partnership.
I'm your thought partner, andyou're gonna be writing, and we
interact over your writing andwe just help you have more
clarity and alignment andforward momentum in your life.
So turning the mental chaos intoforward momentum is really the
basic of everything I do.
Um, and then I have a deeperdive, which is a 12-week where

(44:00):
if you really are in a placewhere you're like, I need to
just like reset this foundationso that I can really build on
that.
That's what that program is for.
Like, we're gonna do a deep diveinto your thinking and really
reset your thinking foundationso you can start creating your
life instead of in your businessinstead of surviving it.
So those are the three ways.

(44:21):
Amazing.
Thank you.
Thank you so much for having me.

SPEAKER_01 (44:25):
Yes, yes, yes, yes.
And if you want, go ahead andput the link to your workshop in
the comments under this live.
So if people want to, they cansign up.

SPEAKER_00 (44:33):
So okay, after, right?
Yeah, so they'll find thatthere.
Okay, good.
Awesome.
Thank you so much, Carla.
Thank you so much.
Have a great day.
Thank you for tuning in to thisepisode of Differently.
Hey, if you're ready to stopcircling the same thoughts and
start creating real momentum,check out my coaching

(44:58):
experiences.
There's a 12-week experience fora big shift, or there's a
monthly writing and coachingpartnership for ongoing clarity,
creativity, alignment, andmomentum.
You can find all the details atCarlareeves.com.
And if you enjoyed this episode,please help me grow the podcast

(45:19):
and leave a five-star review onApple Podcasts and share with
someone you love.
Until next time, stop survivingyour life.
Start creating it.
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