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December 2, 2025 33 mins

Summary

In this conversation, Kira Shishkin discusses the evolving role of AI in the media landscape, highlighting both its potential benefits and the challenges it poses. She emphasizes the rapid adoption of AI by bad actors and the resulting impact on content quality, leading to a saturation of low-value information in the news media.

Takeaways

  • We are in the early stages of AI's impact on media.
  • AI can facilitate both positive and negative outcomes.
  • Bad actors are adopting AI faster than good actors.
  • The media is experiencing a dichotomy in AI usage.
  • Quality content is being overshadowed by quantity.
  • AI is creating noise rather than meaningful information.
  • There is a need to address the damage caused by AI in media.
  • The challenge lies in maintaining content integrity.
  • AI's role in media is complex and multifaceted.
  • Future strategies must focus on quality over quantity.

Chapters

00:00 Introduction to Kira Shishkin and informed.now

02:15 What is “Attention Terrorism” and Its Impact on Leaders

05:00 The Difference Between Consuming News and Being Informed

07:20 How informed.now Curates News to Keep Users Informed Without Bias

12:08 The Decision Process Behind Global vs. Personalized News

15:16 Thematic and Industry-Specific Coverage: What’s on the Roadmap

18:16 Habits for Protecting Attention and Staying Sharp

21:36 Media Mindfulness and Minimalism for Intentional News Consumption

24:08 Using AI for Good vs. Bad Actors in News Media

27:31 Verifying Sources and the Importance of Primary Sources

31:32 Advice for Business Owners: Conducting an Attention Audit

32:25 Final Thoughts and Closing


Links

Connect with Kira Shishkin: https://l.informed.now/kira

Get www.informed.now



Free High-Converting Website Checklist: FroBro.com/Checklist

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