Summary
In this episode, Jess Jensen discusses the critical importance of establishing a digital presence for executives and business owners. She emphasizes that being invisible online is a significant risk and provides a roadmap for creating a personal brand that reflects authenticity. The conversation covers the importance of defining an audience, clarifying values, creating engaging content, and building relationships through meaningful interactions. Jess also shares practical tips for managing time effectively to create content and highlights the advantages of using LinkedIn as a platform for professional growth.
Takeaways
Chapters
00:00 The Importance of Digital Presence
05:59 Defining Your Audience and Narrative
11:45 Engagement and Building Relationships
17:48 Leveraging LinkedIn for Personal Branding
Links
https://www.copilotcommunications.com/
https://www.linkedin.com/in/jessicakjensen/
Free High-Converting Website Checklist: FroBro.com/Checklist
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