In this episode: We share the SEO content writing plays that worked for us, without pricey tools. You’ll hear how we choose keywords we can win, structure titles/descriptions, tune site speed, and back it all up with clean distribution and tracking.
You’ll learn
A simple keyword vetting workflow (autocomplete + Trends + difficulty/competition sanity checks)
How we use Yoast effectively (titles, meta, headings, image alt, readability)
Why “good volume” isn’t enough, domain authority and competition matter
Free/low-cost options when you can’t buy Ahrefs/SEMrush (Ubersuggest, manual checks)
Site speed & sitemap basics that impact discoverability
How to mirror your article keywords in social posts to reinforce discovery
Chapters (00:00) Welcome & show setup (01:00) Why this episode: breaking through SEO noise (03:45) Reporting shift: rolling 30-day view & GA4 vs site-level counts (07:30) Social update: LinkedIn, Facebook, X, YouTube, TikTok, newsletter, Spotify plays (12:00) Quick article rundown (AI homework helpers, Gen Z succession, AI restructuring, PERMA + AI) (16:30) SEO fundamentals: what “optimization” really means (18:00) Tools we actually use (Yoast vs RankMath, why Yoast) (19:30) Picking keywords that people search—and that you can rank for (21:00) Free research tactics (Google autocomplete & Trends) (22:00) Domain authority & keyword difficulty realities (23:00) Budget tools (Ubersuggest) and a backlink win story (24:00) Daily SEO habits: write, ship, measure, iterate (26:00) Speed, caching, sitemaps; technical basics that matter (27:30) The ideal keyword trifecta (volume, competition, CPC sanity) (29:00) What’s next week + event teaser (30:00) Credits & how to reach us
Resources mentioned Yoast SEO (WordPress) • Google Autocomplete • Google Trends • Ubersuggest • Daily Pitch newsletter
Links Website: https://www.dailypitch.news Newsletter: https://www.dailypitch.news (subscribe on the homepage) Contact: podcast@dissedmedia.com
Credits Host/Producer: Ben Olmos. A Disc/DissedMedia production.
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