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December 2, 2022 11 mins

On today's show, I'm going to show you how Capturing Your Client’s Stories on Video will win you more business and take the selling out of your sales process.

I'm Devin Herz and today yet to discover the power of Capturing Your Client's Stories on Video for your business as a lightning rod to success.

In a past issue of the Journal of Marketing Theory and Practice, they found that regardless of the content of an ad, the structure of that content predicted a success.

They mentioned that people are attracted to stories because we're social creatures and we relate to other people.

As a business, you can tell stories to attract your perfect client or better yet, have your best clients tell the story for you.

And what a better way to do that than the most impactful way?

Capture their story on video using the DMC interReview system.

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