In this episode of dnsUNFILTERED, Mikey Pruitt interviews Jeffrey Newton, founder of Cyft.ai, an AI startup focused on enhancing the Connectwise operations of MSPs. Jeffrey shares his journey from working in various MSPs to becoming a vendor, highlighting the importance of understanding the MSP landscape.
The conversation dives into the role of AI in streamlining processes, the challenges MSPs face in sales, and the need for a mindset shift to foster growth. Jeffrey emphasizes the significance of building trust and vulnerability in sales, as well as the necessity of creating authentic connections with clients to differentiate in a commoditized market.Chapters00:00 The Journey into AV and MSPs02:06 Understanding SIFT and Its Purpose08:13 Sales Challenges for MSPs14:13 Breaking Down the Sales Process20:49 Commitment to Results26:14 Reverse Engineering Success31:51 Understanding Your Ideal Customer Profile37:46 Building Trust Through Vulnerability48:13 Enhancing Client Experience in Sales
Popular Podcasts
CrimeLess: Hillbilly Heist
It’s 1996 in rural North Carolina, and an oddball crew makes history when they pull off America’s third largest cash heist. But it’s all downhill from there. Join host Johnny Knoxville as he unspools a wild and woolly tale about a group of regular ‘ol folks who risked it all for a chance at a better life. CrimeLess: Hillbilly Heist answers the question: what would you do with 17.3 million dollars? The answer includes diamond rings, mansions, velvet Elvis paintings, plus a run for the border, murder-for-hire-plots, and FBI busts.
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.