The Dynamic Business Leaders Podcast presents Andres Goyanes as this week's guest.
Andres is a marketing communications strategist specializing in branding, marketing, and content strategies. He is also the founder and Chief Alchemist at AETHER Marketing Communications.
Truth be known, marketing was not always on his radar. He always had a passion for designing airplanes and spaceships, and he was on his way to becoming an Aerospace Engineer when he discovered his passion for marketing. So, he pivoted his career, earned his degree in Marketing from UCF, and focused on being a marketing management professional in the resort development and construction industries, later transitioning to higher education. He later earned an MBA with a concentration in Sustainable Business and is currently a doctoral candidate studying for his Ph.D. in Global Leadership.
Today, Andres assists his clients in the engineering, construction, surveying, manufacturing, and professional service industries with branding, graphic and web design, marketing strategy development, and content development.
A staunch disciple of servant leadership, Andres has been a Rotary member for the past 12 years, having served as the founding President of the Rotary Club of International Drive in Orlando. He will soon become District Governor for the Central Florida territory in 2022-2023. He also served as a past president of the American Marketing Association of Orlando, and he is a graduate of Leadership Orlando.
Do you know?
When Andres and Veronica first got married, they discovered that they both had the same set of Corelle plates and bowls—which they are still using today!
Join Roy and Andres on an intriguing journey from their days as classmates in a military boarding school to Andres's venture into Aerospace Engineering, his eventual pivot to marketing, and how he uses his insight from both areas to best serve his clients.
Tune in now to hear Andres share invaluable nuggets on branding, marketing, and content strategies.
AETHER Marketing Communications is a B2B-focused industrial marketing agency offering branding, web and graphic design, content creation, and strategic marketing services. Its clients span industries like engineering, construction, manufacturing, and professional services—with recent expansion into medical practices.
Get in touch with Andres Goyanes:
- Phone: (407) 801-4044
- Email: ag@aetherad.com
- Website: www.aetherad.com
Connect with the Dynamic Business Leaders Podcast Hosts:
- LinkedIn: Roy Richardson
- LinkedIn: Sean Murphy
If you found this episode of the Dynamic Business Leaders Podcast inspiring, be sure to subscribe to our podcast on your favorite platform. This way, you won't miss out on future episodes featuring other dynamic business leaders.
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The Dynamic Business Leaders Podcast is brought to you by Aurora InfoTech, a Cybersecurity Firm that serves the information security needs of small—and medium-sized businesses.
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