What do ex-inmates cooking with ramen, celebrity drummers on food tours, and alligator wrestling have in common?
📺 They’re all part of the wild, inventive world of Mesmeric Media, the production company flipping food TV on its head. In this episode of Eat Your Content, I sit down with Michael Holstein, CEO and founder of Mesmeric Media — and the mind behind shows like Jail Bake, Taste of the Town, Street Beef, and the internet-breaking Florida Man Games.
🎙️ We get into:
- How Mesmeric Media is redefining food storytelling in ways you've never seen
- The real business model behind getting a TV show greenlit
- Why networks are desperate for food content — and what makes Mesmeric’s different
- How shows like Jail Bake are giving real second chances to people with criminal records
- What it takes to launch a bracket-style street food competition hosted by a Heisman Trophy winner
- And yes… The Florida Man Games are real — and they’re coming to a screen near you
Whether you're a foodie, a content creator, or just love watching chaotic TV that somehow still has heart, this episode is for you.
🔔 Hit that subscribe button, leave a rating, and share it with your fellow food-and-pop-culture-obsessed friends.
📡 And if you’ve got a wild TV pitch of your own? Michael wants to hear it. No agent required.
____________
Mesmeric Media on the web: https://mesmeric.media/
Thanks for listening to Eat Your Content. If you like what you hear, please consider supporting the podcast through our merch store on Tee Public. Get great quality items like T-shirts, hats, mugs, and more all sporting the vibrant Eat Your Content logo. Go to teepublic.com/user/eatyourcontent for more great items. Thank you for your support!
Want to be a guest on Eat Your Content? Send me a message on PodMatch, here: https://www.joinpodmatch.com/eatyourcontent
Follow EYC on Socials
TikTok: @eatyourcontent (https://www.tiktok.com/@eatyourcontent)
YouTube: @EatYourContent (https://youtube.com/@EatYourContent?si=wYA-OAgpX4D51otX)
Instagram: @richherrera (https://www.instagram.com/richherrera/) & @eatyourcontent (https://www.instagram.com/eatyourcontent)
X (formally known as Twitter): @richherrera (https://twitter.com/richherrera)
Facebook: https://www.facebook.com/richherrera1250
Atmosfy: https://atmosfy.io/richherrera
Web: https://my.linkpod.site/eatyourcontent
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Ruthie's Table 4
For more than 30 years The River Cafe in London, has been the home-from-home of artists, architects, designers, actors, collectors, writers, activists, and politicians. Michael Caine, Glenn Close, JJ Abrams, Steve McQueen, Victoria and David Beckham, and Lily Allen, are just some of the people who love to call The River Cafe home. On River Cafe Table 4, Rogers sits down with her customers—who have become friends—to talk about food memories. Table 4 explores how food impacts every aspect of our lives. “Foods is politics, food is cultural, food is how you express love, food is about your heritage, it defines who you and who you want to be,” says Rogers. Each week, Rogers invites her guest to reminisce about family suppers and first dates, what they cook, how they eat when performing, the restaurants they choose, and what food they seek when they need comfort. And to punctuate each episode of Table 4, guests such as Ralph Fiennes, Emily Blunt, and Alfonso Cuarón, read their favourite recipe from one of the best-selling River Cafe cookbooks. Table 4 itself, is situated near The River Cafe’s open kitchen, close to the bright pink wood-fired oven and next to the glossy yellow pass, where Ruthie oversees the restaurant. You are invited to take a seat at this intimate table and join the conversation. For more information, recipes, and ingredients, go to https://shoptherivercafe.co.uk/ Web: https://rivercafe.co.uk/ Instagram: www.instagram.com/therivercafelondon/ Facebook: https://en-gb.facebook.com/therivercafelondon/ For more podcasts from iHeartRadio, visit the iheartradio app, apple podcasts, or wherever you listen to your favorite shows. Learn more about your ad-choices at https://www.iheartpodcastnetwork.com
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com