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In this episode, we dive into the challenge faced by independent retailers in competing with giants like Walmart. 

Ravi Achanta, CEO and Co-founder of RSA America, shares how AI is leveling the playing field. 

He explains how small retailers can use the data they already have to drive growth, boost customer loyalty, and uncover new revenue, making powerful retail tools practical and easy to use. 

Topics discussed in this episode:  

  • Why independent retailers struggle against big chains. 
  • How AI provides simple, actionable insights from POS data. 
  • What fear of technology and cost holds retailers back. 
  • Why data-driven decisions attract brands to small retailers. 
  • How AI tailors communication based on shopper generation and patterns. 
  • What one retailer found: only 4% of loyal customers bought meat. 
  • How one New York retailer grew seafood sales by segmenting customers. 
  • How AI drastically cuts down time spent planning weekly ads. 

Links & Resources 

Website: https://www.rsaamerica.com
LinkedIn: https://www.linkedin.com/in/ravi-achanta

Get access to more free resources by visiting the show notes at https://tinyurl.com/27pzbftn

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