In this episode of the EGC Marketing Edge podcast, we dive deep into the world of Super Bowl marketing. Angela Mertz, EGC's VP of Integrated Media, shares invaluable tips and strategies for brands that are looking to make a splash during this monumental event—and without breaking the bank.
Join us as Angela explores these four points:
- Timing is Key: Discover the significance of time slots during the Super Bowl and learn how to maximize visibility for your brand’s promotion.
- Social Media Savvy: Uncover the secrets of “riding the social media wave” during Super Bowl hype. Consider, for example, devising strategies to leverage platforms like TikTok and capitalizing on viral moments.
- Local Opportunities: Explore the benefits of local ad spots and gain insights from successful past projects.
- Streaming Success: Navigate the landscape of streaming services and learn how to effectively promote your brand to audiences who may be skipping traditional ads.
Where to find us:
- Website: https://egcgroup.com/
- Blog: https://egcgroup.com/blog
- Contact us: https://egcgroup.com/contact-us/
Popular Podcasts
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.