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February 21, 2025 16 mins

In this episode of Empowered Endeavors, host Shaunna Lee discusses the evolution of her podcast, emphasizing the importance of aligning business strategy with purpose. She outlines her target audience, and the benefits of podcasting as a business strategy, and shares insights on avoiding common mistakes. Shaunna highlights and speaks about her upcoming Podcast Series that will teach you how to start a podcast and how to avoid common pitfalls. Additionally, Shaunna highlights various monetization strategies for podcasters and teases upcoming guests and episodes that will provide further insights into the world of podcasting.


Takeaways:

  • Your voice matters, and the world needs to hear it.
  • Podcasting can transform burned-out professionals into empowered individuals.
  • Aligning your passion with business strategy leads to fulfillment.
  • It's never too late to start a podcast.
  • You can begin podcasting with minimal equipment.
  • Focus on progress over perfection in your journey.
  • Success should be measured by impact, not just numbers.
  • Avoid costly mistakes by launching quickly and simply.
  • Monetization can be achieved through various authentic strategies.
  • Community and connection are key in podcasting.


Chapters:

00:00 Welcome to Empowered Endeavors

00:59 The Evolution of the Podcast

03:07 Aligning Business Strategy with Purpose

04:58 Target Audience and Podcasting Goals

07:48 Podcasting as a Business Strategy

12:03 Avoiding Common Podcasting Mistakes

14:02 Monetization Strategies for Podcasters

15:54 Upcoming Guests and Future Episodes

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