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May 16, 2025 40 mins

My guest today is Sara Furlong. Sara is a writer, author, story editor and creative director with twenty years of experience. As a graduate of the Radio and Television Arts program from The Toronto Metropolitan University, Sara received her education from the best in the business and has gone on to work as a professional writer in many different aspects of the media industry. As an advertising writer and creative director, Sara has created hundreds of commercials with her company, WhirlyGig Creative Inc. She has been featured as an expert on TV and podcasts and enjoys sharing family travel through the lens of accessibility on her social media platform, Have More Fun. Sara is also a prolific children’s book author. Her “Every Brain is Beautiful” picture book series has been read thousands of times and won several awards. It has remained a top seller on Amazon since its release in July 2023 and has received a favourable Kirkus Review. Also, her middle-grade novel, Do You Know Who Killed Me?, was included in the Canadian Children’s Book Centre’s Best Books for Kids and Teens Fall 2023 edition, and several of her other books have won awards and been bestsellers. Sara’s unique experience and ability to tell engaging stories is what drew her to her Storyay, which she knows will be the next big thing in Children’s literature. In this episode we discuss Whirlygig Creative, writing, publishing and children's literature.



Website - http://whirlygigcreative.com/

IG - https://www.instagram.com/_havemorefun/

LinkedIn - https://www.linkedin.com/in/sara-furlong-warren-560b969/

YouTube - https://www.youtube.com/@whirlygigcreative9918



In this episode you will learn:


1. How to navigate the business side of writing and being a writer

2. Ways to overcome those nasty creative blocks when they pop up for you.

3. Why it's so important to embrace your unique voice and the impact that can have in the world.


 

“So one of the things that I find is really hard is that business side of it. So a lot of times authors have this great story they want to get out, but then what do I do with it?” - 00:03:42


“Every Brain is Beautiful was definitely the most powerful thing that has spawned in nine other books out of it, and had a much bigger impact than I expected." 00:24:35


“Your goals are your own, and that is ok, so no matter what the world tells you your goals are supposed to be, you need to decide what works for you. ” 00:38:19



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This isn’t just a course—it’s your launching pad. Step-by-step, we’ll break down the process from defining your purpose to recording your first episode so you can finally share your voice with confidence.

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