Entrepreneur Minds Speak

Entrepreneur Minds Speak

Package designer Lauren Casgren-Tindall & developer Natalie Saporova share insights on conquering small business hurdles, while also hosting interviews with experts from the food, beauty, supplements, and alcohol sectors. Lauren Casgren-Tindall | Crème de Mint Natalie Saporova | Cloud Create Struggling with where to start? Join the free Start Your Product Line E-Course https://linktr.ee/entrepreneurmindsspeak

Episodes

April 9, 2024 45 mins

Today's guest is Rich Small, the Executive Vice President at Hunter, an award-winning marketing and PR firm based in New York. Rich offers expert advice for emerging beauty brands, including taking creative risks to break through the noise, and how to stay current with trends. Get tips on how to reach out to influencers and build long-term relationships with them, as well as ways to pique the interest of editors who can write about...

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The demands of running a business combined with the pressure to always be "productive" can lead to severe burnout that damages our health and wellbeing. Lauren and Natalie have experienced this first hand and share their top tips for how to avoid burnout as an entrepreneur.

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In today's mini episode, Lauren and Natalie discuss how adding thoughtful touches to the customer journey and offering great customer service and can propel your brand above the competition and inspire brand loyalty.

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Discover how to source quality ingredients for your supplement line with today's guest, Rob Shaw. Rob has worked in the supplement industry since 1996 and started his import/export distribution company, Blue Star Corp, in 2019. Learn what to look for in an ingredient's Certificate of Analysis and what to ask manufacturers before you agree to work with them. Learn more about Blue Star Corp at https://www.bluestar.global/

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Hey beauty entrepreneurs! Get the inside scoop on consumer-driven skincare trends from industry expert Jeffrey Martin. Make sure your products are aligned with emerging trends and hear Jeffrey's advice for scaling your business to get into larger retailers like Sephora or Ulta. Jeffrey is the Director of Marketing at Federal Package, a manufacturer of skincare products based in Chanhassen, MN. Learn more at FederalPackage.com

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Let's take a deep dive into nutraceutical and supplement manufacturing with industry expert Lucas Schmidt! In today's episode, Lucas shares his passion for the science behind new product development, as well as advice for entrepreneurs just starting out in the supplement industry. Learn more at nutracapUSA.com or reach out to Lucas at LS@nutracapUSA.com

Need branding and label design for your supplement line? Reach out to Lauren at ...

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Today’s guest, Brent Baubach, shares tried-and-true techniques for building a successful Shopify store. Learn how to reach 6+ figures per month with your Shopify store by increasing your Average Order Value, reorder rate, and more. Brent is a serial entrepreneur with over 15 years of online marketing experience who has generated OVER $150 million online. He is the Co-Founder and CMO of PURE Private Label, a supplement manufacturing...

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Creating a custom gummy line? On today's episode, we discuss how to start your own gummy line with Iraiz Gomez, the CEO and Co-founder of Vitawest Nutraceuticals. Get sweet insights from a gummy expert to get inspired and avoid common pitfalls.

Need branding and label design for your gummy line? Reach out to Lauren at www.cremedemint.com

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Curious how to work with influencers to launch your food, beauty or supplement product? Get expert advice marketing your product from the co-founders of UMAI Marketing! On today's episode, Alison Smith and Karin Samelson share their thoughts on paid ads, influencers, organic social, and email marketing. Learn how much to budget for marketing in your first year and the number one question to ask yourself before you start.

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November 1, 2023 25 mins
Most businesses start with WHAT—the products or services they offer. Or they focus on HOW—the way they operate that sets them apart from their competition. But the most successful brands start with WHY. WHY is more compelling—it taps into interest and passion. It speaks to a purpose, cause or belief. It’s the very reason your business exists. Lauren and Natalie ask some questions to help you tap into your why.
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Are you thinking about crafting your own alcohol or private label beverage? In today's episode, Victor Olshansky from Ziami Distillery shares his in-depth knowledge of the alcohol industry and the steps you'll need to take to get your brand off the ground. How will you appeal to your target audience? How will your packaging inspire curiosity that gets people to pick up your product? Crème de Mint is here to help you develop your br...

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Hey alcohol entrepreneurs - you won't want to miss today's episode! Our guests from ZÍAMI Distillery share their knowledge about crafting alcohol and specialty beverages. Discover the steps you'll need to take to get your new product to market. How will you appeal to your target audience? How will your packaging inspire curiosity that gets people to pick up your product? Crème de Mint is here to help you develop your brand. Schedul...

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Starting your own alcohol brand? In this episode, we ask alcohol beverage attorney Ryan Malkin for advice on licenses, distribution contracts, marketing, and label requirements to help you start off on the right foot and avoid legal troubles down the road.Don't miss any of the helpful topics and guest speakers we have coming up. Hit the Subscribe button!You can find Ryan Malkin online: https://www.malkinlawfirm.com/ Ryan@malkin.law...

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Dreaming about creating a dietary supplement from scratch, but not sure where to start? Our guest today is Chad Brey, a chemist who has formulated hundreds of dietary supplements. He discusses the 3-phase process of developing and manufacturing unique supplement formulas and shares valuable guidance for entrepreneurs looking to create a vitamin or supplement from scratch. You can find Chad Brey online: https://thevitaminchemist.org...

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Are you struggling to understand regulatory for your herbs and supplements?? Look no further! This week, our guest is Dr. Zoë Gardner, a self-proclaimed herb nerd with over 20 years of experience working with medicinal plants. She earned a Ph.D. in plant science from the University of Massachusetts and co-leads the Emblossom Herbal Conference. Zoë shares her knowledge about product claims and caution statements, as well as what goe...

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Do you have an amazing beauty product idea but you're not sure how to make it a reality? In this week's episode, our guest Christine Klahn answers questions about the product formulation process. Christine is the CEO of ChemE Queen Bee—a distinguished San Diego formulation and small batch manufacturing company.

Need help with your beauty product design? Reach out to Lauren at www.cremedemint.com

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Lauren and Natalie discuss how to niche down in your business, helping you save money by marketing only to your target audience. Have your sales slowed down? Maybe it's time to evolve your brand to meet the changing needs of your niche.

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Unlock the art of confident communication in any situation! When conflicts arise it can be tough to stand up to someone, gather information and respond clearly. This episode of Entrepreneur Minds Speak features Laura Lorber, an experienced family and civil mediator, as she shares invaluable techniques to master tough business conversations.

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This episode of Entrepreneur Minds Speak features Christine Klahn, CEO of ChemE Queen Bee—a distinguished San Diego formulation and small batch manufacturing company. In this engaging session, Christine shares her insights on the process of research, development, formulation, and creating prototypes for custom beauty products. Christine is passionate about sharing her knowledge to help start-ups and small businesses thrive in the m...

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The pet products industry is recession proof and booming! But it's also a crowded market. Lauren and Natalie share their top pet product branding tips to help you stand out and build customer loyalty.

Need help with your branding and packaging design? Reach out to Lauren at www.cremedemint.com

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