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November 12, 2025 19 mins

Fast food chain Wendy's said it’s closing hundreds more US locations than previously announced because customers can’t afford to eat there. It fits with what McDonalds US President said last week about how the entire industry is fighting for contracting traffic. It sounds practically Chinese talking about oversupply of cheap hamburgers and chicken nuggets. But as we know only too well from China’s economy, it isn’t too much production it is the lack of demand. 

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USA Today Wendy's to close roughly 300 stores nationwide starting in late 2025
https://www.usatoday.com/story/money/2025/11/07/wendys-closing-hundreds-stores-2025/87146469007/

CNBC McDonald’s U.S. boss puts focus on ‘value and affordability’ as consumer spending splits
https://www.cnbc.com/2025/11/06/mcdonalds-us-boss-memo-value-affordability.html

Bloomberg US Small-Business Optimism Dips to Six-Month Low on Earnings
https://www.bloomberg.com/news/articles/2025-11-11/us-small-business-optimism-slips-to-six-month-low-on-earnings

Bloomberg US Companies Shed Jobs in Late October, Weekly ADP Data Show
https://www.bloomberg.com/news/articles/2025-11-11/us-firms-shed-11-250-jobs-per-week-in-four-weeks-to-oct-25-adp

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