Event Experience
Event Experience brings the best and brightest Event Experience Leaders together to share stories, tips, and lessons learned from creating some of the world's biggest events. Featuring conversations about event marketing, event management, audience engagement, and how to measure event success.
Episodes
In this episode, we’ll examine the speaker lineup for today’s events and how adequate preparation can lead to astronomical payoffs.
Cliff Kennedy is the Communication Success Coach at Kennedy Speech Communications.
Cliff shares his expertise about how speakers should inspire audiences, the priority we should place on speaker preparation and rehearsal, and how non-native English speakers and te...
In this episode, we’ll zero in on the role of events within integrated marketing with Kelly Carlsted to understand the critical aspects of managing event revenue and demand generation.
Kelly Carlsted is the Senior Manager of Global Field Marketing and Events for Dremio.
Kelly shares her journey and insights on why revenue-oriented thinking is essential for event planners. From blending awarene...
In this episode, we’ll walk a mile in exhibitors’ shoes with Adam Jones to reduce frustration and maximize value at your events.
In our own version of Undercover Boss, we examine the realities of the exhibitor experience at today’s trade shows with Adam Jones. From ap...
In this episode, you’ll take a journey back in time to late 2023 when event industry experts delivered predictions for the new year, and then fast forward to the present as host Rachel Moore and a panel of experts discuss the current state of event industry trends.
Learn about the latest impacts of conscious conferencing, micro-events, AI, and event tech consolidation on successful attendee experiences.
<...Are you ready for Season 5 of the Event Experience podcast? Named one of the top event industry podcasts by multiple outlets and celebrated in the inaugural Gartner® Magic Quadrant™ for Event Technology Platforms, this podcast is one you can't miss.
Dive into the collective wisdom of top event planners and prepare for an all-new season on July 1. 🌟 Season 5 brings unprecedented access to the strategies that power the world’s most ...
This milestone 100th episode of the Event Experience podcast features a conversation between Host Rachel Moore and Bizzabo CMO and Cofounder Alon Alroy. This episode delves into the challenges and transformations in the event industry, particularly in light of recent technology advancements and the impact of the COVID-19 pandemic.
Alroy shares his insights on drivi...
In this fresh episode of Event Experience, host Rachel Moore is joined by email marketing experts to discuss how to overcome common email marketing challenges faced by event professionals. Tune in to hear about effective strategies for improving email open rates, crafting compelling content, and using advanced segmentation and automation to enhance attendee engagement from the following experts:
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Grab a coffee or hit the open road to listen to Senior ABX Manager of Corporate Events at 6sense Angela Sadighian share her extensive experience and strategic approach to corporate event planning. Sadighian discusses her journey from organizing weddings to orchestrating large-scale corporate events, emphasizing the importance of integrating AI technology to enhance attendee engagement and optimize event outcomes.
In this episode, host Rachel Moore dives into the vital role of networking within the event industry with Brad Jackson, the visionary behind Live Out of Office. Brad shares his journey from working with giants like Live Nation to founding an experiential marketing hub, emphasizing the transformative shift toward collaborative platforms that support freelancers, agencies, and brands. Through discussions on career transi...
In this engaging episode of Event Experience, host Rachel Moore sits down with Deesha Dyer, the former White House Social Secretary and current president Hook & Fasten Consulting, to delve into the intricacies of planning high-profile events at the White House.
Dyer shares her journey from being an event geek to orchestrating one of the most notable events of the Obama administration: the visit of Pope Fr...
In this episode, you’ll hear from Natasha Wood, the Head of Strategy for FT Live, the events division of the Financial Times. Wood shares her extensive experience in the events industry, focusing on strategically using event content to enhance attendee experiences and achieve organizational goals. She also offers personal insights into her go-to resources and her passion for classic crime dramas and strategic ...
In this episode, Host Rachel Moore brings together Makenzie Stokel and Channing Moreland, the cofounders of EVA, to explore the transformative power of entertainment in event planning. Delving into their unique roles and the genesis of EVA, an online marketplace for booking vetted entertainment, Stokel and Moreland share their expertise on selecting the right speakers and the impact of out-of-the-box activations that l...
In this episode, hear from TIME Executive Editor and Chief Events Officer Dan Macsai, whose dual role sees him curating influential people lists like the TIME100 while spearheading the magazine's event portfolio. Macsai shares insights into the list-making process and the challenges and triumphs of executing events in new locations.
He also emphasizes the importance of community building beyond events, le...
In this episode, you’ll learn about the evolving landscape of event sponsorships in 2024, providing invaluable insights for event professionals grappling with sponsorship challenges from three industry powerhouses:
1. Arianna Black, Director of Events and Digital Experience for Women In Product
2. Evan Babins, Event Manager for Intuit
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In this enlightening episode, we’re joined by Pauline Kwasniak, a seasoned event professional and advocate for integrating corporate social responsibility (CSR) in events. As CEO at Finedeeds.com — a platform for businesses and events to engage employees and measure their collective social impact — she discusses the importance of CSR in creating memorable and impactful events.
She emphasizes that doing go...
In this episode of Event Experience, host Rachel Moore sits down with Billie Jo Aasen, CEO of The Festival Company, to dive into the muddy waters of organizing Canada's largest mud and music festival: Extreme Mudfest, a four-day mud and music festival located in Cold Lake, Alberta, Canada.
With a decade of experience under her belt — and a journey from aspiring country singer to festival mogul — Aasen shar...
Tune in as Host Rachel Moore dives into the intricacies of using post-event data to shape future event successes with industry experts The Event Strategist Founder Nicola Kastner and Lenovo Global Events Manager Jon Wolff.
The discussion opens up the challenges of analyzing event data, the potential of AI in streamlining this process, and the practical steps toward transforming these insights into action...
Say hello to Aleksandra Panyukhina, the Director of Experience Marketing at Pixelz, who brings more than 12 years of expertise in the events industry to this episode of Event Experience.
Listen in as Panyukhina (pronounced Pan-YOO-keenah) discusses the importance of creating intimate, memorable experiences — aka micro-events — that foster genuine connections and trust. For Panyukhina, these smaller events...
Join Event Experience host Rachel Moore as she invites Ryan Howard, Senior Technical Program Manager at Google, to delve into the integration of technology in event spaces. Howard has more than 30 years of experience in engineering and technology, and his role at Google involves leading the technological strategy for the giant’s global event spaces, supporting various business units, and driving the company's tech-forw...
In this episode, Event Experience host Rachel Moore interviews Ashley Ronkowski, a seasoned event professional with extensive experience in event planning and marketing. Ronkowski shares her comprehensive approach to event management, emphasizing the importance of being prepared and having a versatile event kit. She discusses her recent role at Calm and her journey through various facets of event planning, from managin...
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