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December 1, 2022 46 mins

This expert interview is with Keenan Polan Director of Sales at the Barracuda Championship. We talk about sales strategies, sports sales & marketing, the impact of major golf events, the golf industry, and much more.

If you are a golf lover or business professional there is value for you in this discussion. 

Here are some of the times & topics covered in case you would like to jump to a specific part.

  • 00:33 - Welcome & Keenan introduction
  • 00:57 - Barracuda Championship event overview 
  • 08:13 - Keenan's background
  • 10:50 - Creative sales w/ an example 
  • 18:21 - Sales tip - listening 
  • 20:41 - The value of relationships 
  • 27:03 - Golfing as a sales or business tool 
  • 32:54 - Sales strategies that are actively working for Keenan 
  • 39:43 - Lesson learned and/or advice to younger self 
  • 40:57 - Book recommendation
  • 43:31 - What's in the bag

Keenan's LinkedIn: https://www.linkedin.com/in/keenanpolan/

Keenan's Twitter: https://twitter.com/KeenanPolan

Barracuda Championship: https://barracudachampionship.com/

Recommended Book: Never Eat Alone, Expanded and Updated: And Other Secrets to Success, One Relationship at a Time - https://a.co/d/3SsBRDu 

I am always looking to interview professionals. If you would like to connect about doing an interview, please connect with me on social media or my website - www.YourReferralPartner.com 




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