SEO Strategy, Using AI in SEO, SaaS | Interview w/ Tom Rusling

This Expert Interview is with Tom Rusling, co-founder of Audience Key. We discuss Tom's journey founding Audience Key, SEO strategy, marketing, the use of AI in SEO, and much more. There are a lot of nuggets in here for anyone who owns, develops or maintains a website that is looking to get a competitive edge with SEO. 

 

Here are some of the times & topics covered in case you’d like to jump to a specific part: 

0:00 – Welcome & introduction 

1:24 – The journey of building Audience Key 

10:30 – What is keyword mapping and why is it important? 

15:03 – SEO tips for e-commerce 

17:53 – The effect of AI on SEO 

22:20 – Lessons from building a SaaS business 

26:54 – Book/podcast recommendation 

28:44 – Advice to younger self 

29:50 – Getting in touch with Tom 

 

Tom’s links: 

Audience Key website: https://audiencekey.com/ 

Tom’s LinkedIn: https://www.linkedin.com/in/rusling/ 

 

Podcast recommendation: 

Webcology: https://podcasts.apple.com/us/podcast/webcology/id280183059 

 

Book recommendation: 

Blink by Malcolm Gladwell: https://a.co/d/biWYUbe  

 

If you are looking to grow your network, check out the Connect Your Way to Success Community: https://yourstrategypartner.com/cywts-community