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February 24, 2022 36 mins

Gaining 14 million Linkedin views is unreal. But to do that organically & in less than 12 months? Uncanny! Sally Illingworth, Linkedin queen, will show you how to do this in our classic episode of Forward Thinking.  

In this episode from 2019, we touch on how to create the perfect LinkedIn profile, how to get leads that convert on LinkedIn and how publishing 1 video per day on LinkedIn can increase your profile views by 2000%. With over 55,000 pieces of content published on LinkedIn every second, Sally shares exactly how to produce content that cuts through the noise and delivers results for your business.  For any business owner who doesn't know how to get started and begin leveraging the massive power of LinkedIn, this episode is a must-listen.   

Check out all of the resources and tools mentioned at metigy.com/podcast 

 

What you will learn:

  • How to start your content marketing strategy for your business 
  • How to maximize your content reach > lessons from gaining 14 million organic content views on LinkedIn
  • How publishing 1 video per day on LinkedIn can increase your profile views by 2000%
  • How cooking Australia’s largest pizza resulted in priceless PR and engaging content
  • Why LinkedIn is the best platform for personal branding
  • How to create the perfect LinkedIn profile 
  • How to get leads that convert through LinkedIn 
  • Creating content assets that create emotional connections with prospects 
  • Type of content that the LinkedIn algorithm is rewarding the most 
  • How to maintain content production in your business 
  • How to produce 30 videos from 1 pillar article
  •  

    Resources mentioned in this episode:

  • Linkedin as a content publishing platform 
  • Hubspot
  • Mailchimp
  • Inshot
  •  

    Linkedin influencers to check out:

  • Shay Rowbottom
  • Mark Metry
  • Sally A Illingworth
  • Mark as Played

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