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September 6, 2024 12 mins
Join Tom Fox as he explores the world of podcasting and get ready to be inspired to start your own podcast. In this episode, Tom visits Megan Dougherty, who has written the seminal book on podcasting for businesses, titled Podcasting for Business.   Megan Dougherty, a seasoned podcaster since 2017 and co-founder of One Stone Creative, has been at the forefront of the evolution of podcasting for businesses. Drawing on her extensive experience in the digital landscape, she has witnessed the shift towards using podcasts to build authority, connect with audiences, and create multifaceted opportunities. In her book, Podcasting for Business, set to release on September 10, Megan provides a practical manual for businesses to navigate this sophisticated landscape. Emphasizing the importance of a solid strategy, she believes that industries like law, consulting, HR, and insurance can particularly benefit from efficient and effective podcasting, and pre-ordering the book includes a free ticket to the Podcasting for Business conference in November. Key Highlights Effective Business Podcasting Strategies for Success Podcasts Revolutionizing Marketing and Content Creation "Podcasting for Business" Pre-order with Conference Bonus Resources: Check out Podcasting for Business the Book One Stone Creative Connect with Megan on Linkedin Tom Instagram Facebook YouTube Twitter LinkedIn
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