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May 5, 2025 23 mins

In this episode of Free To Lead: Journeys of Leaders Driven by Passion, Inspired by Purpose, Will Steel interviews the Founder of Home Grown Brands, Gregory Vetter. Gregory recounts his transition from selling insurance to founding a successful salad dressing company based on his mother's recipe.

He discusses the challenges he faced, including investor conflicts and the eventual sale of his company. Gregory emphasizes the importance of trusting one's gut instincts in leadership and decision-making. He also talks about his book, "Undressed," which aims to help others avoid similar pitfalls. The episode highlights themes of leadership, innovation, and resilience.

Listeners, please subscribe, engage, and share this show with other business leaders.

Learn more about Gregory's work HERE.

Connect with Gregory on LinkedIn HERE.

Think you'd be a great guest on the show? Apply HERE.

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