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September 2, 2025 101 mins

306 - If you’ve ever wondered why inquiries go silent or potential clients disappear, you’re not alone. But here’s the thing: the real reason isn’t your pricing, your competition, or even the economy. 

In this week’s episode, Heather breaks down the surprising truth behind why clients aren’t booking—and how you can turn it around starting today.

What to Listen For:

  • The simple reason clients don’t book (and why it’s not your pricing).
  • How to take action daily and build unstoppable momentum.
  • The difference between hoping for clients vs. actively creating them.
  • What Heather means by “failure gold” and why failing more often can accelerate your growth.
  • How to build belief before you have results (and why this is a game-changer).
  • The mindset shift that turns rejection into confidence.
  • Why your first $1,000–$10,000 sale can feel exciting AND easy.
  • A challenge you can do today to start proving to yourself that clients are out there waiting for you.

Booking clients isn’t about fancy contests or a secret strategy—it’s about uncovering the real reason behind the “no’s” and shifting into action that works. Heather’s insights will surprise you, but once you see it, you can’t unsee it.

👉 Don’t miss the rest of the 4 Clients in 4 Weeks Challenge—replays are available now, and you can still join us live for the final two calls.

Additional Resources

Join Us for Coach Week: 3 Days of Live Coaching and Breakthroughs to Help You Unlock Your Photography Business Potential
November 11th, 12th, 13th at 2 PM EST Daily

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