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July 22, 2025 40 mins

300- Your photography inquiry process that’s been being taught for years is broken. In this episode, Nicole and Heather unpack a bold new approach to make your services easier to book and your client experience smoother from the very first click.

What to Listen For:

  • Why the traditional inquiry process is broken
  • The psychology behind why clients bounce without booking
  • How your website is sabotaging your bookings (and how to fix it)
  • The importance of making your pricing accessible without scaring people off
  • Nicole’s innovative new strategy to replace phone consultations
  • How to build desire for your services like a luxury brand
  • Why removing friction in your inquiry process increases bookings
  • The power of “behind the scenes” opt-ins for your website
  • How to market desire instead of pain (and why it matters)

Your inquiry process shouldn’t feel like a locked vault to your clients. This episode will help you rethink how you present your services to make booking simple, fast, and confidence-boosting for both you and your clients.

Listen now, subscribe to the podcast, and start transforming how your photography business books clients today.

More Resources:

Master the craft of pet photography at the Hair of the Dog Academy - www.hairofthedogacademy.com

Stop competing on price, sell without feeling pushy, and reach consistently $2,000+ sales in the Freedom Focus Formula - www.freedomfocusformula.com

Crack the code to booking more clients inside Elevate - www.freedomfocusformula.com/elevate

Discover the world of commercial pet photography in the Commercial Pet Photography Academy - www.hairofthedogacademy.com/commercial

Join Us for Coach Week: 3 Days of Live Coaching and Breakthroughs to Help You Unlock Your Photography Business Potential
November 11th, 12th, 13th at 2 PM EST Daily

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