From Passion to Profit: Heart Centered Strategies for FitPros

In this week's episode of  'From Passion to Profit', Nichola delves into the hidden cash potential within fitness businesses. Nichola walks through the typical steps individuals take, from initial inquiry to becoming a member, highlighting common leaks in the marketing funnel. She emphasises the importance of plugging these gaps to optimise business growth and increase revenue.

Key Takeaways:

• Leaks in the...

Welcome back to another insightful episode of "From Passion to Profit." In this episode, our business expert, Nichola Page, unveils the secrets of boosting sales through a powerful strategy called lumpy mail. Nichola shares two impactful ways to implement this strategy, focusing on re-engaging with ex-clients or members and enticing existing clients to upgrade or explore new offerings.

Nichola kicks off by explaining the c...

Welcome to another episode of "From Passion to Profit" with Nichola Page. In today's session, Nichola delves into three key principles crucial for attracting more paying clients to your health and fitness business.

Key Principles: Problem Solution Fit:
Nichola emphasises the importance of the Problem Solution Fit. To successfully attract clients, there must be a clear understanding and alignment of three elements:

In this episode of "From Passion to Profit," host Nichola Page dives into the crucial topic of legal support for small business owners. Joining her is the esteemed legal expert, Suzanne Dibble, who shares insights and practical advice based on her 25 years of experience in the field.

Key Takeaways:

The Importance of Legal Protection

• Suzanne emphasises the critical role legal protections play in safegu...

In this empowering episode, join host Nichola Page in a thought-provoking conversation with mindset coach Eileen McCotter Davis. Together, they delve into the intricacies of negative self-talk, that little voice inside our heads that often hinders our journey to self-discovery and growth.

Discover practical strategies to navigate and transform negative self-talk into a catalyst for positive change. Eileen shares invaluable insights,...

In this episode, we delve into the fascinating world of Human Design with the insightful Steph Russell. From understanding your energy type to embracing your unique strengths, Steph shares how Human Design can transform your approach to life and business.

Steph Russell, a Human Design expert, joins us to unravel the secrets of aligning your energy with your business. She explains the importance of recognising your energy t...

Welcome to another inspiring episode of "From Passion to Profit"! Today, Nichola is joined in the studio by special guest, Katie Needle, a talented brand photographer known for her unique approach in creating brand photos that capture the essence of you and your business. Get ready to discover how to stop using boring headshots and create visually striking brand images that really help you and your business to stand out. ...

Welcome to "From Passion to Profit", let's talk about a crucial part of growing your health & fitness business... mastering client retention.  When you get this right, not only will you keep your clients for longer, they'll be far more likely to refer people to you.

In this episode Nichola sheds light on the significance of a seamless onboarding process for new clients. She guides us through the var...

Welcome to "From Passion to Profit," the podcast dedicated to helping you build a thriving health and fitness business. In today's episode, we'll uncover the secrets to turning your business goals into a reality. Join Nichola Page, on this journey towards success.

Did you know that a staggering 80% of goals are never achieved?
Nichola  sheds light on why this happens and offers five crucial insight...

In this episode, I'm going to introduce you to the Profit First model, a tool that can illuminate the true profitability of your business. Having personally experienced the transformative power of this model in my own ventures, I now share it with my clients to steer them away from the pitfalls I once encountered.

Let me take you through why I consider this the crucial first step for any business owner, and why I&apo...

Welcome to "From Passion to Profit," where we delve into the intricacies of building a successful health and fitness business that not only benefits your clients but also works for you as the owner. I'm your host, Nichola Page. In this episode, we're going to explore the power of collaborative marketing and how it can dramatically expand your client base.

In this episode, I discuss the concept of collab...

Welcome to "From Passion to Profit"!

In this episode, I am joined by one of my long standing clients, Luke Meessmann, a successful Pilates studio owner.  Luke talks openly about the challenges and triumphs of running a Pilates business. 

We delve into essential aspects like knowing your numbers, hiring a team, marketing strategies, and dealing with unexpected challenges. Luke's journey serves as a...

Welcome to "From Passion to Profit," the podcast that delves into the world of creating a thriving health and fitness business that works for you as much as it does for your clients. I'm your host, Nichola Page, and in today's episode, we're going to explore the essential topic of identifying your strengths and how to leverage them for business growth. I'll introduce you to a valuable tool that I use i...

Welcome to another insightful episode of "From Passion to Profit." I'm Nichola Page, your host. In today's episode, I'll guide you through the transformative power of having a growth mindset for small business success. We'll explore what it means, why it's so important and how you can actively develop it.

I'll be highlighting the types of thoughts someone might have and the language...

In today's episode, we'll explore how optimising your social media profiles is a powerful way to give your fitness business a boost. This is essential in showcasing your business to your ideal clients, demonstrating that you're the solution they've been looking for. We'll unravel the Facebook ecosystem, understanding its significance. Then, we'll delve into practical strategies to optimise your profile...

In this episode, we're looking at mastering testimonials for fitness marketing success.  Using powerful testimonials can make all the difference when it comes to getting new clients.  Why are they so important?  And how can you leverage them in ways you might not have considered before? Stick around, because we're about to uncover it all.
 
Testimonials are more than just kind words. They are the bridge that leads...

In this episode, we'll explore the art of identifying the best marketing strategies for your specific health & fitness business. I'll be helping you pinpoint which ones are right for you and your business.  From paid ads to organic outreach, online presence to offline visibility, the options can seem overwhelming. But fear not, we'll navigate through them together.

Understanding Online Marketing:
Onl...

Welcome to another episode of "From Passion to Profit."  Today, we're talking about the four big mistakes to avoid when you’re trying to get new clients signed up. 

The first thing to consider is the emotional side of making buying decisions.  When people decide to buy something, it's usually because of how they feel, not just what makes sense. Logic comes later.

Key Takeaways:

1. Br...

Hello again, it's Nichola Page, and welcome back to "From Passion to Profit." 

Today, we're diving into a vital aspect of your health & fitness business - fitness marketing and attracting your ideal clients.

In order for your marketing to resonate with your ideal clients, you first need to understand more about them.  We're going to be breaking this down into demographics and psychogra...