Get My Book Out There Podcast

Get My Book Out There Podcast

Have you ever doubted that you could actually turn your fiction writing into a profitable author business? Or move the dial on your current fiction author business? We want to prove to you that you can create an easy to follow book selling marketing system in your author business. We are the self-publishing author & marketing duo that has sold over 2 million books! And we are going to swing open the doors and show you how we went from self-publishing newbies to hitting the New York Times Bestsellers list, and making the USATODAY Bestsellers list 19 times and counting! We will share with you how to create a simple yet effective marketing plan to increase readership and book sales so you know what to do, when to do it, and how to do it!

Episodes

May 16, 2022 11 min
What if you were to reinvent yourself? What would you be doing? It's a fun way to check in on your happiness radar! If you are feeling stuck or just want to play with possibilities, have some fun and ask yourself the question.   Susan and Narelle talk about what they would be doing if they were to reinvent themselves... any ideas on what their dream jobs are?
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Writing is a solitary business and often one with non-standard hours! 7pm to midnight (or longer), anyone?! Author groups are a great way to meet other authors, socialise and discuss things only a fellow author would want to know about - plot holes, hashtags, and self-publishing. But there can also be some downsides to joining an author group, from group think to comparisonitis and even bullying.   In our podcast, we share what we ...
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Cassandra Chandler is a USA TODAY Bestselling author who well knows that the road to success as an author is not linear. In this episode, Narelle and Susan chat with Cassandra about her personal development and growth as a writer and a business owner. With innate honesty and a healthy dose of self-reflection, Cassandra shares her author journey with its inherent struggles and win. And we ask the question, would you do this again?
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Writing small town romance with a twist of magic is author, Candace Colt's happy place. Candace was previously published with a small press publisher and we talk with Candace about making the transition to self-published. What she wishes she knew then and what she's grateful to know now.   This podcast will uplift anyone wondering if self-publishing is possible.
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April 18, 2022 23 min
Authors need a marketing plan! Releasing a book into the wild and hoping someone buys it is not a plan and yet many authors come to us doing exactly this.   In this podcast, we share our three must do activities with your marketing plan... because sort of having one and implementing it, are two very different things.
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Feelings of disappointment and sadness can be difficult to bounce back from when opportunities fall through in our business. So what can writers do to keep their faith in their work and their goals when challenging moments happen in their business?   Jill Wallace is on our podcast today and we discuss two major disappointments she has lived through in her writing career and how she has tapped into the feelings associated with those...
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Writing about recent history and culture changes can be a balancing act but throw in the dynamics of apartheid and war torn South Africa and you know a gifted writer will need to balance many perspectives in the telling of their story.   In this week's podcast, we chat with Jill Wallace, a South African born writer, who has written two stories inspired by real events in South Africa. We discuss how she approached her stories to...
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March 28, 2022 17 min
Trigger warnings in story blurbs are becoming increasingly common, especially in romance. In this podcast, we have a look at what constitutes a trigger and how do you know if you should add a trigger warning in your blurb. And to round the session up, we talk about respecting the dignity of your readers and why a trigger warning should not be used as a salacious way to make sales.
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Creating different income streams is important to your author business to ensure you have diversity of income. Then if there is a downturn in one part of your business, you have other income coming in as you work to reverse the loss of income.   An author store is one way to diversify your income streams and in this podcast we discuss the ugly, the bad, and the good in operating your own store. You will need to take notes in this s...
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March 14, 2022 25 min
Did you know that you have a choice of business models as an author? While writers start from the same business foundation, your choice of business model then provides you with different marketing tactics tailored to your specific needs.   Too many writers are using tactics that do not match their business model through no fault of their own. Usually they are not even aware that marketing tactics are not a one size fits all and tha...
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For many authors, being a part of an anthology is one way to share your story with the readers of other authors. While it looks good on paper - a group of authors joining forces to release an anthology with a collection of stories - it can also be akin to opening a can of worms.   S.E. Smith has been in many anthologies, in particular, the annual Pets in Space anthology of original, never before published stories. Narelle has been ...
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March 1, 2022 27 min
For so many authors, all you wanted to do was write books and chances are, that you didn't realize that once you hit the publish button that you just became the CEO of your own business. As boss, you are responsible for not only creating the product (books) but creating and implementing your marketing, balancing your accounts, and so much more.   In this podcast, we look at how to take control of your business so you can do all...
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If you have ever found yourself pulling back on marketing or not doing the marketing you know you should be, then you have a limiting belief that needs to be released.   How do you release a limiting belief so you can get back on track with your book sales? We discuss this in this week's podcast.
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February 14, 2022 17 min
As a business coach for authors, I see all too often how money mindset has a big impact on the continued success of an author. Once authors were able to kick the money shame in their brain to the curb and get rid of negative financial habits holding them back, they were finally able to make mental, emotional, and physical space for money to find its way into their wallet (where it should be) and operate their author business and li...
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It's so easy to fall into the trap of chasing the next big thing. Some call it 'Shiny Object Syndrome' when you hear of a marketing tactic that has gained success for an author and you decide to jump in to for fear of missing out.   But are all new marketing tactics shiny objects or are some valid ways to reach new readers thereby a tactic you want to add to your arsenal. In this podcast, we discuss how to tell the diff...
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What do you do as an author when you discover your book title is the same. How about as a reader?   In this podcast, we discuss what to do when you discover another author has used the same title as your book AND you are in the same genre. Sneak peak! No pitchforks or tar are involved lol.
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January 24, 2022 21 min
S.E. Smith (Susan) is celebrating her 10th year as a self-published author, selling over 3 million books in a small genre and making the New York Times and USAToday Bestselling list multiple times.   In this podcast, Susan and Narelle chat about Susan's author journey, what she would do differently if starting out now, and her big aha moment.
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January 18, 2022 40 min
Veteran author of multiple genres, Donna MacDonald, is our guest on the podcast today and she shares lessons learnt in crafting an extraordinary writing career. Listen in here...
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What if you could deepen the connection between your world and your readers? You have made your world come alive through words. Now it is time to deepen the connection between your world and your readers through games.   In this week's podcast, we discuss how to use games to increase book sales, reader engagement, and marketing.
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You have made your world come alive through words. Now it is time to deepen the connection between your world and your readers through artwork.   In this week's podcast, we discuss how to use artwork to increase book sales, reader engagement, and marketing.
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