Social Media for Photographers: Should You Play the Game or Focus Elsewhere?

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Do you really have to show up on social media to run a successful photography business?

In this episode, we’re having a real talk about the social media game - and whether or not it makes sense for YOU.

I’ll walk you through:

✔️ How to decide if social media should be a core part of your marketing plan (or not)

✔️ Why it’s okay to focus on other marketing outlets (email, SEO, referrals) if social isn’t your thing

✔️ If you do decide to use social, how to create posts that align with what platforms want — without dancing, pointing, or being fake

✔️ The difference between posting to connect vs. posting to check a box

Whether you’re ready to lean into social media or step away without guilt, this episode will help you find a marketing approach that works for you and your business.

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✨ Join The Marketing Collective FREE Facebook Group for Photographers ✨

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