Cheese-a-Day Challenge: Farmer Tom's Way of Discovering UK Dairy

Knowing the first episode of our second season would be published the first week of March, it was obvious we needed to talk about the Cheese-A-Day Challenge started by "Farmer Tom" in the UK had to be discussed!

Getting to Know Farmer Tom

Let's start with the reality that the farmer who started the Cheese-A-Day Challenge, a taste-sensation for the month of February isn't a dairy farmer! In fact, he primarily grows arable crops including wheat for baking, barley for beer,  and they also produce lamb. Tom says all of it works together in building soil health with rotations and grazing.

If you listened to season 1 of Grounded by the Farm, you know we have done episodes on all of those foods, but hearing about how they are grown on Tom's farm in the East of England is definitely different. And I had to laugh that I'm sitting in St. Louis and interviewing a farmer on the other side of the Atlantic to find out he grows a specific barley for Budweiser!

A Cheese-A-Day Challenge

Farmer Tom's been doing the cheese-a-day challenge for a few years now. He says he started doing it because he only really knew two types of cheese -- cheddar and Stilton -- and yet, the country has more than a thousand different cheeses. So in February, a time some call Februdairy, he tries a different cheese every day.

You may enjoy the fact that Tom couldn't help but be amazingly proud of the dairy produced close to home as he boasts the history of English cheeses and their superiority to French cheese, even though the French & Belgians may have a bigger cheese reputation. Tom's helping put that to bed.

He's shared it on Twitter, where he goes by @Farmer_Ton_UK, the last couple of years, but it kept gaining speed. This year, not only did he post videos on Twitter, but he put longer versions on YouTube. And this was the first year that he worked with a cheese shop on boxes. Almost 100 people subscribed to the series and got small shipments of cheeses without labels so they could participate in a blind taste test! You can browse the Twitter hashtag #cheeseadaychallenge to see the fun!

While I interviewed Tom in the middle of the challenge, I asked him this week, what cheese was his favorite. You can see it here. In this video like everyday. He talks to someone who is involved in UK agriculture. You can watch the highlights on Tom's favorite cheese day in the Twitter edit or the full video here. That's Tom on the right and the head of the National Farmers Union on the left!

While talking with Tom, I mentioned the chance I had recently to do a virtual cheese tasting with the folks at Midwest Dairy. They compiled a selection of cheeses from various parts of the midwest and sent a box to several of us cheese enthusiasts! My favorite was a soft cheese called Milk