221 | What is a Chief Audience Officer?

Want to grow your podcast on YouTube? ⁠⁠Apply to the Grow The Show YouTube Accelerator Beta Cohort⁠⁠, Launching July 14th 2025 Work with Kevin 1:1 ⁠⁠⁠to Install a Revenue-Driving Podcast Into Your Business -- Love it or hate it, Chief Audience Officer is here to stay. So in this episode, Kevin gets real about how he chose the name, and what led to renaming the podcast and rebranding the business. Find out why this was a good decision (even though it breaks an OG Grow the Show rule), how this new name supports long-term growth, and why this change will help business owners who are serious about building an audience. Topics discussed: What “Chief Audience Officer” means Why every business needs a Chief Audience Officer The #1 reason behind this rebrand The pitfalls of following popular tactics MORE FROM KEVIN: Got feedback on this episode? Submit it here. Take the FREE ⁠⁠⁠12 Days of Podcast Growth Email Course⁠⁠⁠ to get 12 days of podcast growth lessons in your inbox! Watch the FREE ⁠⁠⁠Grow The Show Masterclass⁠⁠⁠ to learn Kevin's four steps to growing a thriving podcast business! Connect with Kevin on ⁠⁠⁠Twitter⁠⁠⁠, ⁠⁠⁠Instagram⁠⁠⁠, or ⁠⁠⁠LinkedIn⁠⁠⁠ ⁠⁠⁠Subscribe to Grow The Show on Youtube⁠⁠⁠ LINKS TO OUR PARTNERS: ⁠⁠⁠Learn More about working with Podcast Boutique⁠⁠⁠ ⁠⁠⁠Grab Kevin's Recommended Mic on Amazon⁠⁠⁠ ⁠⁠⁠Build a Podcast Website in 7 Minutes on Podpage